So, we apparently need 400K. Make no mistake, this is a short term situation. Once this amount is used, another deep, dark financial hole will appear.
It's the nature of sport - any professional sport in any country- and that probably goes for any soccer side outside the top 6 in the Premier League too.
Take Wakey in isolation- where does our funding come from?
Do we receive any funding from the Govt? Doubt it, they cut their grant to the sport by a huge amount.
From the Rugby Football League? Possibly- but where would they get their income stream from?
From Wakey Council? No chance- throw money at the Hepworth instead.
So is it from sponsorship? Well that would explain why dire straits closely follows the collapse of Eric France.
From the turnstiles - this must be the main source of income, along with season ticket sales.
So, we rely on 6 thousand+ clicking through the turnstiles every two weeks for a limited period of the year, to support a club with 52 week salaries and contracts.
Even from my limited business knowledge, this is an equation I - as an investor- would run a mile from. I'd have to start as a billionaire, and end up as a millionaire
The National media ignore the sport almost entirely as the UK rapidly becomes London in their eyes. We simply don't matter. So why would I sponsor a club? What exposure to the market do I get? Less than none...
One solution locally would be ground sharing. It works for Inter Milan and AC Milan, it works for the Sydney NRL structure too. Of course, fans would say no, we won't watch any more. Sometimes you have to make decisions for people in spite of their opposition.We would then have one ground being supported financially by two clubs - See the financial common sense?
Personally, I wouldn't give a damn who plays on the Sunday we were away. All I know is that it would be good that those turnstiles kept clicking at home whilst we were winning at Headingley!!
Move with the times, or run out of choices and Wakey- and RL generally- will continue to die.

The £1 million from TV rights?

Never bought the argument that the Council should be funding professional sports clubs overspending. Things like The Hepworth bring attention to the city from far and wide and bring in tourists so more cash to local businesses.

I would not be against a ground share and perhaps thats one of the reasons the Council came up with the Newmarket site out of the ones available who knows.Ground share would mean both clubs get a modern stadium each half with the clubs colours and money saved.A merger no way but ground share wont mean that the clubs have to merge as you say Inter and AC milan both individual clubs but same ground.

They both represent one city, not two seperate places.

Both Inter and AC milan originate from the same club and have history within the same San Siro stadium. Not the same thing at all as the two Wakefield (oops sorry Cas) clubs.

Interesting replies - I deliberately threw in the ground share option as it seems a no-brainer, financially, for both clubs. In my opinion you cant have a successful mix which includes:
Low-ish crowds paying a max of £20 through the turnstiles.
Poor to non-existent marketing of the game locally and Nationally.
Leading in turn to a lack of new supporters locally and Nationally.
And, of course, total disinterest by the National media.
Awful presentation by the BBC in any way you care to name - commentators, camera angles, lack of any pre-match build-up or post-match discussion.
As Khlav Kalash points out, we receive $1m from Sky. Wow- that should keep the clubs in tea bags for a whole season. It certainly wont go much further judging by the speed at which clubs fall into the mire.
New thinking by the RL is what's needed. And they'd better start now- has is passed your notice that the RL World Cup has not had a mention in any media channel? And it won't either, I guarantee that the Media will not build it up one bit. The BBC will usually find a sudden interest in the re-admission of wrestling as an Olympic sport.
Unless the RL can have an influence on Media attitudes, the World Cup will be a financial failure- again.
The clubs will have no revenue windfall, and the spiral of defeat goes on.
The game has to shake tself out of the 1960's.
The sports market is now like any other-competitive, and we don't compete.

I'm afraid ground share is not a total cure.
You have to ask yourself where does the money go? Doesn't take much to work it out does it - to the players and their parasitic agents.
RL is a tough game and players should be paid accordingly BUT within the financial constraints of RL wealth. It's very simple clubs spend recklessly with money they haven't got to try and be competitive. End of story.

Sandaltrinityfan says that ground sharing is not a total cure. Exactly!!
The game has much more to do - but there needs to be a raft of decisions which, added up, bring a better financial base for Wakey and every other RL club.
Consider Sheffield, who have no ground to play on next season.
Wouldnt they benefit from a sound financial base for the sport??
You want the sport to prosper- think like the investors think.
They want to see plans, strategies and open minds - not vague wishy washy promises that dont come to fruition.

How do you know it will be a financial failure? Ticket sales are going well according to the reports I've seen and the organisers have set up base at MediaCityUK in Salford, next door to the BBC and ITV. There'll be plenty of reports out there nearer the time. You must have missed the fact that the BBC have TV rights for all England games and will broadcast every game on 5Live and 5LiveSportsExtra. That's great news.

England's gain is New Zealand's loss.
Stick with the Warriors and watch Sam.