I think we should stick to £150 next year, £175 after that and then market rate which is probs £190 ish? £25 increase doesn't sound much at all when renewing but is enough of a stepping stone.

I like the idea of the complete membership thing, maybe a couple of vouchers for the programme to encourage people to try it out, with the shirt and a few other bits and bats for say £200?

I liked the Idea Cas had with the members shirt, first x amount of sign ups got the option of buying the limited shirt with all the members names on it. Clever marketing www.castigers.com/product/1060

I liked the Idea Cas had with the members shirt, first x amount of sign ups got the option of buying the limited shirt with all the members names on it. Clever marketing www.castigers.com/product/1060

I agree, you cant go from £100 to £125 to £190 or £200+ ! also we as a family with one wage coming in,buy two season tickets so this year that was £250 and if one season ticket was £200 that would be £400! and we wouldnt be buying any in that case....

I would be happy to pay £20 a month DD small outlay without the big cost of saving up and still less than going to an away game if anyone struggles with this then save the money from away games and listen on the radio benefit your club

We've had 2 good seasons of subsidised cheap tickets which I think we all know can't go on forever. £180 - £200 is not unreasonable if the product is still improving on the pitch and also our last season at Belle Vue. I like the idea of monthly direct debit option if administered correctly with added incentives for being a season ticket holder/member

the increase needs to be phased in to keep all those that were first time season ticket holders at the low price. £150 seems fair with a similar increase the year after.

Obviously any potential options for spreading payments will be welcomed by most

We (my husband and I) would be happy for the price to increase, but it would be best if this was done in conjunction with an installments progreamme, mainly because it's in the run up to Christmas when the tickets are on sale and no one has a lot of spare cash then, plus, on a personal note, I have car tax to pay around then also.

I agree with what has been said above in that it should be a staggered increase rather than a massive increase all in one go.

I work in marketing and, with my marketing hat on, it would be ideal to run a test and control i.e. different price offers to random samples of customers to see if the price increases have any significant negative effect on the response but, unfortunately, due to the nature of the business that would be pretty much impossible to do as you could guarantee that people would see many different prices and outrage would ensue as to why there's different prices brackets and so on. The only way for this to happen would be to have all the season ticket information sent out by post with different mailshots, and it would mean that none of the pricing information could be on the website, so really not practical for the business to do.

This is key for me. Whilst individual tickets can be £160 - £200, I think we need to consider carefully the impact of couples and families. We should keep the overall rise to families as low as possible, so that perhaps these offer the greatest benefit and perhaps have a 'couples' ticket somewhere in between.

Someone on FB has suggested the price as being £187.30, which seemed a nice number, but perhaps a bit high for next season!

I like the idea of a monthly DD, however I think it is hard to introduce. At what point in the season do you start paying for next year? Surely the club need to know that members have paid for their season ticket in advance of the season starting otherwise what's to stop people setting it up then cancelling once issued with their ticket?

Pricewise I'd agree that as a ST holder you need to get some financial benefit (or free games) as people can not always make every game. the equivalent of £15 a game seems reasonable, it allows you to miss 3 games and still be in no worse position than if you had paid the walk up price for each game you attended.

Based on that being £195 for games, then a £20/month DD which includes a shirt and maybe a couple of other things would seem reasonable.

Maybe if you made it £15/month for 2014, starting fairly soon you could get 10 months worth of payments in before next season to make ST's £150 next year, then increase to the above for the following year (giving you a full 12 months to collect monies for 2015)

This.

I don't think it has to be that difficult. If you start paying in Sept then you would have paid 6 months by the time the season starts. Why not issue a half season ticket and then allow a second half season ticket mid season - subject to having kept up the payments?

The difficulty is in the loss of cash to the club in the autumn - they may get more overall, but cash is king!

When in Newmarket and if we have card self serve swipe style turnstiles which most grounds have now you could pay monthly even over 12 months and if you stopped paying your dd your card becomes inactive. Obviously unworkable at belle Vue but a good idea for Newmarket.