Quote: Tommy Duckfingers "Of all the problems we have at the moment both on and off the field, this should be the one that is easiest to solve. No doubt at all we need to continue as the Wildcats, dropping it, or worse changing it, would only undo hard work establisihg the brand in the community.
When will people realise that the 'Wildcats' isn't aimed to impress existing supporters it is to target the kids. It doesn't matter 1 bit if you don't like it, its going to be a petty fan who stops going becuase of the name whereas you might get the next generation of fans buying into it because of the name. You try asking a 6 year old does he want to go watch the Giants, the Rhinos, the Tigers or Trinity and I would bet the answer the overwelming time isnt Trinity. The kids go rugby training for their junior clubs, they call themselves Sharks, Wolves, Raiders, Knights etc, they dont call themselves Shaw Cross, Westgate, Oulton or Normy - the concept of the nickname works.
Like it or not we need to accept it, and just do what most of us do and refer to them in the club or pub as Trinity and leave the younger generation calling them Wildcats.
There aren't any Giants in New York, Magic in Orlando, Bulls in Chicago, any 49's in San Fransisco, any Bronchos in Brisbane etc but it doesn't stop them from being some of the biggest sporting brands on the planet.'"
Absolutely spot on; it's a brand that may not have been marketed especially well, but a brand nontheless - the new regime could have a field day with it, given some proper marketing brains.
