Just seen the BBC promo. I quite like it. Again there's no actual footage of the sport, but I seem to recall them doing something similar for the last football WC and also the Olympics recently.
It should air again tonight just before the 10 o' clock news, so plenty should see that.

rlhttps://www.youtube.com/watch?v

Jesus f****g wept. The curse of the whinging RL fan strikes again.

"We want more exposure to the game".

You get an advert played on primetime between quite possibly the most important international football match in England for a good couple of years, plus a spot inbetween the ITV News.

Cue........"the adverts rubbish. No-one will be interested".

People are saying the BBC have done nothing. IIRC, they had a discussion with Dave Woods, Brian Noble and Ian Millward on 5 Live the other week, they had another one either Monday or Tuesday just gone, and the have a programme tonight all about Sam Tomkins.

Whats this?

Some programme tonight about his "life".

Any idea what channel & time mate? Just had a look but can't seem to see anything.

Like the ad

Love the BBC advert. It's perhaps slightly a rip off of the "Irn Bru, sponsors of Super League on Sky Sports" one - but works so much better.

Love the postivity that surrounds the tournament. It's foreign to rugby league.

Like the BBC advert

the ITV one is ok, at least we are giving the rugby world cup some exposure and publicity.

in the ITV advert its widdop not fielden.

BBC Radio 5 Live 2100-2200 tonight

Cheers

hopefully the first question they ask tonight wont be "when are you going to move to Rugby Union?" like it was last time they had a RL feature with him.

Sorry Diddy, forgot that I had posted about that! Looks like you got the information though.

Additionally the news that Sam Burgess is in the team for the England warm-up game is front page news on BBC Sport, when it isn't actually that big of a headline! so they are trying.

Was this ad shown throughout the UK or just in pockets in northern England?