Not for me I am sorry to say I am like a few others a fan of tradition, I will spend my money on a plain red club polo shirt & baseball cap that I can wear any place. I understand the need to build income but I would welcome any club who would stick with their traditional strip & find a more inovative ways of making money.

As an alternative I liked the sash. A better solution to the Sportingbet problem than the 2010 white band, IMO - in execution at least.
I may do a poll of SL home shirts 2007-2012 later.

This year's isn't [ibad[/i, I just think the fewer words you can summarise a design in the better. Looks well enough put together at least.

This is how I'd rank the SL efforts:

Year Home Away
2007 4 6
2008 1 4
2009 3 5
2010 6 1
2011 7 3
2012 2 7
2013 5 2

Christ, they're awful. Away one is marginally better than the home one, but they both look like they were given to a junior to design.

And the most predictable response of the year goes to..........

Should have run that sweep!

Too bloody right, me poor old bones won't take this summer rugby lark !!

How strange, cos we all think the FC one looks just peachy !!!

Talking of awful kits, have you seen the Sheman testimonial effort?

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Yep, I suspect the traditional 2008 and 2012 efforts would be the leading contenders from the home shirts.
I liked the '07 and '08 away kits iirc.
The only year i did a facepalm was 2010 - still bought it though, as I didn't like the away that much either. And I'm an idiot.

and your opinion matters to who?

i do think your marketing department have missed an opportunity, you have not had a traditional style shirt for a number of years, if you had one it would sell incredibly well, personally i would tinker with away strips and leave the home kit in the more traditional style.