Can't recall were I heard this and I could be way off but thought we were the 2nd or 3rd biggest on shirts sale of all the super league clubs . I personally know of at least 15 people who get shirts but rarely go to games for different reasons , Ive gotten my nephew a shirt every year since he was born 7 years .

On the flip side both my uncle and my cousin who I attend games with never buy the shirts but buy the polo shirts or hoodys instead

Its called aiming high, having ambition. Its out 150th year FFS, we should be targetting all RL fans the world over to buy shirts.

I fully expect us to have a home kit away kit, a magic shirt, and a 150 shirt (or some other one off kit for the game against the Kiwis (should we be bold enough to ask for one))

Why should our shirt sales be restricted to match attendees only?

We have crowds of 10.5k we sell <10k shirts

Bratfut had crowds of 14k and sold 20k shirts pa (please dont thread drift yapping on about the demise of the Bulls and posts like "well that helped them didnt it?" certainly wont add to the debate)

I agree there are many, many people that possess shirts but do not go to matches. People that have a passing interest that get them for Christmas/birthdays etc. I dont think a 20k figure is unrealistic in a city the size of Hull and surrounding area let alone elsewhere.

it will all depend on the shirt, I know many people (myself included) that haven't bought a shirt for the last 3 or 4 seasons, because they've been uninspired and an advertising hoarding with a few bits of B&W inbetween, also rubbish material, over-priced and iron on transfers.

There's no reason we couldn't sell 20k, if it's the right shirt.

Erm

So not "can only by one" atall then?

Time for some facts. The dataset for SL's top 5 shirt-selling clubs for 2012 shows some tight ranges in terms of shirt:attendance ratios. Data is number of shirts sold, average attendance, ratio of shirts to attendance. As you can see the range is 0.9 to 1.2. Leeds in that year won the title and played in the CC final also.

Wigan 18,000 16,043 1.1
Leeds 18,000 14,948 1.2
St Helens 14,000 14,088 1.0
Hull FC 12,000 11,885 1.0
Warrington 10,000 11,430 0.9

So to hit 20 k shirts would need us to:
1 Achieve a ratio of 1.9 based on our 2014 average attendance. Put another way, achieve a shirt conversion rate 59% higher than "best in class" Leeds managed in a year they contested both major finals or
2 Hit Leeds comp best 1.2 ratio through average attendance of 16,667 (a 55% uplift).

Crazy

It would be great to see South Sydney warm up with a game against Hull before their WCC game , With obvious links between the two clubs in Shane Richardson .

Pearson spoke in the Mail the other day about some "great events and games" coming up next year.

Finishing the 150 season with a game against New Zealand would be fantastic.

But with a very strong correlation coefficent of 0.96, they clearly are.



Because it's clearly unachievable and setting ourselves up to fail. You've been so brutal about our weaknesses, why would we outperform Leeds' (in a year they won the title and contested the Challenge Cup final) conversion ratio by almost 60%. It's bonkers on your part to suggest anything less is failure. Unless that's your intention, of course, to provide another fabricated bat to bash the club you're supposed to love over the head with?


Where have I said the club cannot aim high? In the current climate, 13k-14k shirts would be aiming high and would put us in a bracket with clubs that are successful on the field, despite, according to your analytics, the certainty we absolutely won't be next year.

with an extra CC game and a possible mid-week SL round if we get as far as the QF, that may be difficult to slot in. Be great to see it though.