Quote: UllFC "The whole thing has been a PR disaster for them, if they had released that letter when the idea first raised it head they still wouldn't have got every fan on board, but there would have been a lot more fans willing to give it a go.
If I was a City fan i'd be praying that they stay up, as if they go down I can see the whole club collapsing like a pack of cards...he has massively increased the wage bill, and you can't see Tiger Beer, Tiger Airlines or whoever it is he thinks he can attract being interested in Championship football.'"
I don't believe he seriously expects to find the sponsorship necessary to compensate for the revenue the freehold of the stadium would had given him from companies purely interested in the Tiger brand. What sort of business targets sponsorship solely from one tiny percentage of what's available? It's like me deciding to buy a new car. I am open to all makes, models, colours etc, and just want the best deal. So instead of perusing the whole market, I just choose a Seat catalogue and pick from there.
This whole 'Tigers is essential to attract sponsors' stuff is a massive red herring.