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Quote: TRT "White shirt with blue and red hoops will always be the Wakefield Trinity brand for me, end of!'"

I agree but it can be tweaked every other year, still remain the same and generate brand recognition, identity continuity and of course income.
Everyone wins and the brand grows.
Every year for about 10-15 years I bought a replica Newcastle Utd shirt, they were essentially the same, but the hysteria in the area for nee shirts is huge and Newcastle are not what you would call serious success.
But the brand is essential to the people of Newcastle, I firmly believe we have missed a trick over the last forty odd years and the trinity identity has all but gone to the cities population, all but us few thousand.
It is there still, but hidden under city that's lost a lot of it's pride and it could once again shine.
For us to get to the top, and I seriously think over the next two franchises with a bit of luck we could, we need to reignite the brand, I'm sure AG and JE know this, but us and the rest of the city need to regain our belief and pride and make it essential and then make it happen.
It's the only way, but I for one think it's possible and the city would gain from it as a whole.

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Totally agree Wakefield Trinity can, has and will do alot to regain people's pride with the CIty. Get back to our traditional strip and make our clubs colours easily recognisable as Wakefield Trinity the world famous brand. Hopefully Wakefield Trinity will become something the City is proud of and not something that let's the City down

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Quote: kinleycat "I agree but it can be tweaked every other year, still remain the same and generate brand recognition, identity continuity and of course income.
Everyone wins and the brand grows.
'"


I don't think that's our main problem, tbh. This year's Wigan shirt bears little resemblance to traditional Wigan shirts. They've still sold enough of them though, on the back of a successful team. And that's where the real issue lies.

Personally, I prefer the "v" to the hoops, but as long as the shirt has the club colours and doesn't look like some avant gard artist's mess, I'm fine with it.

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Quote: RebelRebel "I don't think that's our main problem, tbh. This year's Wigan shirt bears little resemblance to traditional Wigan shirts. They've still sold enough of them though, on the back of a successful team. And that's where the real issue lies.

Personally, I prefer the "v" to the hoops, but as long as the shirt has the club colours and doesn't look like some avant gard artist's mess, I'm fine with it.'"

I don't not agree, but wigans heritage and identity is all within living memory, ours isn't for a lot of people and forty odd years of decline and catastrophe have taken over.
We have IMO to replace the bad brand with the good brand if you like, and one of the ways of doing it is by over promoting the good aspects of the club.
The trinity tradition of the 60s is one that lends itself to the job well and its relatively simple to buy into.
Of course other things such as team matchday experience and success are all on with or difficult to achieve, to build club wealth and help make us more self funding (to add to external income) and thus make team strengthening easier, which of course then leads to the success aspect, hopefully.
Many of us would but kits no matter what, others are more choosy and we need everyone's cash.

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Quote: kinleycat "I don't not agree, but wigans heritage and identity is all within living memory, ours isn't for a lot of people and forty odd years of decline and catastrophe have taken over.
We have IMO to replace the bad brand with the good brand if you like, and one of the ways of doing it is by over promoting the good aspects of the club.
The trinity tradition of the 60s is one that lends itself to the job well and its relatively simple to buy into.
Of course other things such as team matchday experience and success are all on with or difficult to achieve, to build club wealth and help make us more self funding (to add to external income) and thus make team strengthening easier, which of course then leads to the success aspect, hopefully.
Many of us would but kits no matter what, others are more choosy and we need everyone's cash.'"


The Wigan brand has existed as long as the Wakefield brand in RL terms. The difference has been success on the field. The colour of the shirts has by and large remained consistent in living memory. "V" or hoop, all supporters want to see is a successful team on the pitch and a good quality shirt in a generally acceptable design to go with it.

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Long sleeve or short, or have a compromise - one of each

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Quote: RebelRebel "The Wigan brand has existed as long as the Wakefield brand in RL terms. The difference has been success on the field. The colour of the shirts has by and large remained consistent in living memory. "V" or hoop, all supporters want to see is a successful team on the pitch and a good quality shirt in a generally acceptable design to go with it.'"


Over the years we have had kits that could have been anyone's, there haven't been many that would have been identifiable as Wakefield Trinity.
Add that to no success and the brand identity disappears.
Wigan have been so successful they could have started playing in yellow stripes instead of red hoops and because they for so many years were the face of RL to many would have got away with it because their brand is so strong.
Our situation is this, our brand is lying dormant, it wouldn't take much to awaken it in the present set of circumstances.
Re launch the traditional shirts, build a stronger team that can start to challenge.
The press for once have done us a bit of a favour, they have done us down and astonishingly we are still here, we have a real Phoenix from the ashes story that we need to start peddling and using the press to promote our story and our brand.
We really need to start work on building a strong identity that the people of Wakefield can get behind, tie it in with the strong image of the past.
This is where the shirts come in, identifying with the potentially massive Trinity brand, it's simple and it's the first step.

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Quote: kinleycat "Our situation is this, our brand is lying dormant, it wouldn't take much to awaken it in the present set of circumstances.'"


There could be something in that - with WTW potentially rising from the ashes, it would be quite canny to recreate the shirt that's associated with our last period of dominance; it might just be another cue for some of those people who's interest has waned to give it another go.

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Quote: bren2k "There could be something in that - with WTW potentially rising from the ashes, it would be quite canny to recreate the shirt that's associated with our last period of dominance; it might just be another cue for some of those people who's interest has waned to give it another go.'"

I tweeted we want the retro shirt to AG JE too

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The coaches shirt has been decided... Got a new person to model it too <-------

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Quote: djcool "I tweeted we want the retro shirt to AG JE too'"


Stalker.

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Quote: bren2k "Stalker.'"

If you say so :p

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Quote: bren2k "Stalker.'"

Isn't that what followers are on twitter?

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love this years home shirt... its the best shirt in my 40+ years of looking at Trinity shirts... by a long way!

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[img:1yv09n11]http://www.rlfans.com/images/sigs/newgroundb4cas.gif[/img:1yv09n11] UP THE TRIN !!!!:34236.jpg



Hope the new badge shall be on them i really like it.

69 posts in 6 pages 
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Subscribe | Moderators: Admin, PopTart , kinleycat , Wildthing
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Subscribe | Moderators: Admin, PopTart , kinleycat , Wildthing



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