FORUMS > Keighley Cougars > Commercial Ideas |
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| In the Saturdays running up to Christmas can't we have a stand in the shopping centre or town centre supermarkets handing out leaflets for season tickets and Squadbuilder applications? Perhaps some of the players can do an hour's stint occasionally. Lets get out there and get in people's faces. I have a couple of mates who are "thinking of buying a season ticket" who haven't been down to the club for many years.
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| Hi most of these have been tried before sorry. We need to get the young people interested again. Still think that staggered payments for a season ticket is the way to go . Not sure that the promotion that is n at the moment has hit the mark but well done for trying.xx
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| I realise that it isn’t £10 per week, and I apologise for being a pedant, but isn’t paying £60 now and £60 later staggering payments?
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| I think we should take advantage of social media. Set up a public event on Facebook for each match in our fixture list. Hopefully these will keep being shared by fans and they'll crop up on other friends' walls, or more directly by attendees inviting more and more people. It's managing the diaries of the people that practically live in facebook.
Any comments?
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| As I have said before £60 is too much for me and many others to pay in one go. However had the payments started in september i would have gladly paid £30 per month on standing order, regardless of the offer. In this climate I am not sure there is a market for new business (fans) which is a shame as many fans including myself that I stand with have heart and passion for the game. The most powerful pull is being a winning team this year, and hopefully JD will provide us with one. x
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46524.jpg Don't walk behind me, I may not lead. Don't walk in front of me, I may not follow. Just walk beside me and be my friend. -Albert Camus:46524.jpg |
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| Quote: goosey "As I have said before £60 is too much for me and many others to pay in one go. However had the payments started in september i would have gladly paid £30 per month on standing order, regardless of the offer. In this climate I am not sure there is a market for new business (fans) which is a shame as many fans including myself that I stand with have heart and passion for the game. The most powerful pull is being a winning team this year, and hopefully JD will provide us with one. x'"
With all due respect goosey why can't people take it upon themselves to save that money over the same period of time and then pay for the ticket? Why complicate things by setting up a standing order system and then have folk in effect owing the club money?
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| Hopefully I have persuaded 3 or 4 people to come down to Cougar Park next season. I very much doubt they will be at every game, but at least they are a few people extra that haven't been down before (or not for a few years at least).
I agree with Stealth Comic on the standing order front, but I closely manage all my personal cash flows so that I can plan ahead for any large payments. If there is a demand for something like a standing order, it's too late perhaps to do anything for 2012 season, but I wonder if the club could set up a holding account for 2013 Season tickets? £10 a month throughout 2012 in readiness for 2013 season.
I noticed as well that Keighley, excluding Dewsbury, are pretty much the cheapest season tickets in the Championship (that's before any savings below £120). Show's how good the deal is. However most revenue will come through individual match tickets methinks. So although the drive for season tickets is important up to the end of the year to give the club the best budget for players, after that it's all about growing the fan base again and persuading the casual supporters to come down to more games in the season.
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Black Backgrounds/Beaker.gif :Black Backgrounds/Beaker.gif |
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| Quote: goosey "Hi most of these have been tried before sorry. We need to get the young people interested again. Still think that staggered payments for a season ticket is the way to go . Not sure that the promotion that is n at the moment has hit the mark but well done for trying.xx'"
Not in the last couple of years that I am aware of. I really feel we are on the crest a wave at the moment and anything to get the Cougars out there should be embraced. Lawkholme Len's idea is an cracking one. The players were even at the Keighley show this year. Sometimes you need to get in people's faces rather than relying on them to contact the club. If this tactic didn't work you wouldn't see some many pro-active initiatives from large retailers/Company's in shopping all over. Yes, I agree we need to attract some younger supporters, but not exclusively.
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| Did a stand in the Airedale centre myself with Dean and Tom one saturday morning. The cougars put up huge posters, in the poster zone regularly. I wrote to over 50 companies myself and enclosed free tickets to get people down. Not sure what the answer is to be honest. Just hope that we do see new people next season.
Stealth some people have less excess income than others.
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46524.jpg Don't walk behind me, I may not lead. Don't walk in front of me, I may not follow. Just walk beside me and be my friend. -Albert Camus:46524.jpg |
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| Quote: goosey "Stealth some people have less excess income than others.'"
I understand that, but how is it different somebody using their initiative and putting £30 a month in a biscuit tin for 4 months and then paying cash as opposed to setting up standing orders for £30 over 4 months with the club which costs the club money and resource to process?
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Black Backgrounds/Fozzie Bear.gif :Black Backgrounds/Fozzie Bear.gif |
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| Stealth, I know where Goosey's coming from on this one - life just gets in the way of trying to save money up!
You've got sixty quid saved, then your kid needs new clothes, or unforeseen car repairs and it's into the biscuit tin. Result? Back to square on on the savings front!
Been there, done that...
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64555_1339928482.jpg :d7dc4b20b2c2dd7b76ac6eac29d5604e_64555.jpg |
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| A couple of my friends from college once had a good idea for saving cash. One was trustworthy with cash, the other wanted to save up for something (can't remember what it was now) but they knew they'd always want to blow it on a friday night on beer or the fruit machine. So he just gave his friend a few quid every week to hold onto from his pay packet. Eventually he saved enough and got his money back off his friend and bought what he was after.
It worked for my friends, it could work for other people too. Between those friends there was always still the option to get the cash back for any overriding priority too, just in case, but they agreed those circumstances between them.
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46524.jpg Don't walk behind me, I may not lead. Don't walk in front of me, I may not follow. Just walk beside me and be my friend. -Albert Camus:46524.jpg |
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| Quote: Mick W. "Stealth, I know where Goosey's coming from on this one - life just gets in the way of trying to save money up!
You've got sixty quid saved, then your kid needs new clothes, or unforeseen car repairs and it's into the biscuit tin. Result? Back to square on on the savings front!
Been there, done that...'"
The thing is what would you do if one of those unforeseen circumstances cropped up when you had a standing order out for Cougars? Any one with any common sense would renege on the standing order, losing what they'd put in, damaging their credit rating in the process and the club losing money that they may well have budgeted for.
I hate to say it but, the sad reality is that there will always be people who can't afford to come to Cougars. I've been there myself, being put on short time at work reduced me to living on about £15 a week to feed myself and ended up having to move back in with my parents, a situation I only just coming around to rectifying.
I'd love it everybody who wants to get and watch the club was able to, but the club has to be run as a viable business and both aren't possible.
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Black Backgrounds/Fozzie Bear.gif :Black Backgrounds/Fozzie Bear.gif |
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| The money in the tin is THERE, right now. The sanding order money isn't, so it's easier to leave that alone.
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| OK so I want to either get a season ticket or join Squadbuilder. When and how can I do it?
Go down to the club during the day – can’t as I am working all week.
Call on my way home – can’t as the club is shut.
Call at the weekend – can’t as the club is shut.
Now if I had a leaflet, handed to me while shopping, I may then take it home, admittedly shove it on the side and probably forget about it. But if one out of every ten or twenty leaflets handed out produced a result then surely it must be worthwhile?
As has been stated in another string Cougars is not well situated as they are near nothing else in the town - except the council tip - and we have no town centre outlet. If they will or can't come to us we must go to them.
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