FORUMS > Keighley Cougars > Commercial Ideas |
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Black Backgrounds/Beaker.gif :Black Backgrounds/Beaker.gif |
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| Quote: Lawkholme Len "OK so I want to either get a season ticket or join Squadbuilder. When and how can I do it?
Go down to the club during the day – can’t as I am working all week.
Call on my way home – can’t as the club is shut.
Call at the weekend – can’t as the club is shut.
Now if I had a leaflet, handed to me while shopping, I may then take it home, admittedly shove it on the side and probably forget about it. But if one out of every ten or twenty leaflets handed out produced a result then surely it must be worthwhile?
As has been stated in another string Cougars is not well situated as they are near nothing else in the town - except the council tip - and we have no town centre outlet. If they will or can't come to us we must go to them.'"
Absolutely. No disrespect to Goosey, but if this didn't work in Keighley, Sky wouldn't pay someone however many thousand pounds a year to stand in the shopping centre. In the main I see no activity at this stall, but the other day I was walking past and saw one person being signed up. Based on a minimum subscription for 12 months maybe the maths must add up for Sky. So, with all their might commercially, if they see it as positive then based on our small budgets it's got to be a consideration. If the Cougars got only a handful, it's more than they had at the start of day. I accept the uptake maybe small, but as Lawkholme Len has said, if the uptake is only 1 in 50 say, over a busy weekend Christmas period this could equate to a substantial number of fans. To add to the interest it could be piggy backed as a meet the players commercial idea. On Friday the British legion rented out the old Samuels shop. No frills just based on selling. Is this an idea for a base and we could sell the odd bits prior to Christmas too. Forgive my ignorance, but I am aware we have a sponsorship deal with the shopping and had video mails to suggest a shop would open in the future, but nothing has happend since. A bit like the new website etc. I accept we might not have much merchandise at the moment and with the Stash situation maybe the club is looking at alternatives, but even to sell some stickers, signed photo's etc would be an income stream. I know a few who do and would give up time to assist the club. The simple point is you can market via internet, tv etc in the hope of fans ringing/attending in person. Some people may not get this message for a number of reasons and some need to have that face to face contact.
This may not work, but let's at least try rather than saying no, it's been tried before. How was it done before, what was the success rate, what could be improved etc. If a shopping wasn't an option then what about a supermarket?
Regarding the standing order issue, this is something for the club to consider for next season but there is no time this year. Also, as I have said in previous posts, how many staff do you think are employed to manage and administer this. I know some know it all said post dated cheques, but as the price could change I can't see how this would work. As Stealth suggested there could be those who default and the club would have to administer this and it all takes time/effort and money.
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| If this has already been mentioned earlier on, apologies, but with regards to dishing out leaflets, what about having leaflets added into the Keighley News, Craven Herald, Ilkley Gazette and T&A every other week until start of season that way the these leaflets are getting dished out over quite a wide area.
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63418_1316941041.jpg :d7dc4b20b2c2dd7b76ac6eac29d5604e_63418.jpg |
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| Great idea - if it doesn't cost much. Have an idea Newsquest or whoever may charge advert rates for this sort of thing.
Are we in the presence of the lad who gave Cougars their name in 1991?
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| Hi Lawkholme, I don't want to come on here too much and I won't in regards match talk as I am sure I will only be defending myself haha but just to answer to a couple of questions you raised,
firstly you can but a season ticket over the phone
secondly you can join squadbuilder by filling in the form on the cougars website and then Margaret will send you a letter with account details so you set up a standing order.
Just thought that info may be helpful to a few others as well.
Cheers JD
Quote: Lawkholme Len "OK so I want to either get a season ticket or join Squadbuilder. When and how can I do it?
Go down to the club during the day – can’t as I am working all week.
Call on my way home – can’t as the club is shut.
Call at the weekend – can’t as the club is shut.
Now if I had a leaflet, handed to me while shopping, I may then take it home, admittedly shove it on the side and probably forget about it. But if one out of every ten or twenty leaflets handed out produced a result then surely it must be worthwhile?
As has been stated in another string Cougars is not well situated as they are near nothing else in the town - except the council tip - and we have no town centre outlet. If they will or can't come to us we must go to them.'"
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| What about setting up a savings bank account in your own name, and then, using a Standing Order putting cash in there on a weekly/monthly basis. This doesn't have to be a huge amount, you will then get used to this amount coming out of your current account which you will then, after a while, not miss. The amount you save, you decide and, hey presto you have the best of both worlds, you have saved enough for your season ticket, and the cash is there for any emergency.
I have done this for many years and it works for me.....
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46524.jpg Don't walk behind me, I may not lead. Don't walk in front of me, I may not follow. Just walk beside me and be my friend. -Albert Camus:46524.jpg |
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| Quote: forwardpass1 "What about setting up a savings bank account in your own name, and then, using a Standing Order putting cash in there on a weekly/monthly basis. This doesn't have to be a huge amount, you will then get used to this amount coming out of your current account which you will then, after a while, not miss. The amount you save, you decide and, hey presto you have the best of both worlds, you have saved enough for your season ticket, and the cash is there for any emergency.
I have done this for many years and it works for me.....'"
I do something similar, on pay day I budget what I need for the week and transfer the excess from my current account into a linked online savings account, it takes seconds. If something crops up and I need to some more money, I transfer some back over and it clears instantly, even at weekends.
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| Hi JD, nice to hear from you. Actually I filled in the form on the website to join Squadbuilder two weeks ago and have heard nothing. Perhaps something wrong with the system?
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47533.jpg Theres only one way to decide - FIGHT!:47533.jpg |
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| Hi JD, I also filled out the online form around two weeks ago and have heard nothing since, can I suggest that the matter is looked at and once resolved we be informed on this site to enable us to fill out the form again
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Rank | Posts | Team |
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| Please PM anyone who has not been contacted and i will sort it. In the meantime I will look into another way to take details for future squad builder members.
JD
Quote: Harry-Al-Hill "Hi JD, I also filled out the online form around two weeks ago and have heard nothing since, can I suggest that the matter is looked at and once resolved we be informed on this site to enable us to fill out the form again'"
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| Personally speaking I think It's superb that JD has interacting like this with fans through the message board.
I don't think this would happen at any club so a big well done, shows he really cares about moving the club forward.
As fans we should all be scraping the funds together and get a season ticket and let's back the manager.
Mon the Cougars.
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Rank | Posts | Team |
International Star | 284 | No Team Selected |
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Sep 2011 | 13 years | |
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63418_1316941041.jpg :d7dc4b20b2c2dd7b76ac6eac29d5604e_63418.jpg |
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| Have been a Cougars fan every game since 1989 but have watched then since I was in short trousers. Family have supported the club on and of the pitch since the 1920's. So I can say from experience that this coming season is so important and under JD have the best chance for almost 20 years of getting up there among the Featherstones, Batleys and Halifaxes and punch our weight with them. Who knows after that? Let's give the club all the backing we can. In JD we trust!
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Black Backgrounds/Fozzie Bear.gif :Black Backgrounds/Fozzie Bear.gif |
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| Yes, it is good to see JD interacting with fans - can't see it happening at Arsenal! (or Norwich )
As far as Squadbuilder goes, mebbe a bit of info on friday night, for those going to watch the Grand Final on the big screen?
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46524.jpg Don't walk behind me, I may not lead. Don't walk in front of me, I may not follow. Just walk beside me and be my friend. -Albert Camus:46524.jpg |
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| Quote: Mick W. "Yes, it is good to see JD interacting with fans - can't see it happening at Arsenal! (or Norwich
I'll have you know I once had a chat with Delia Smith outside Oakwell before a Barnsley Norwich game!
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| Quote: Stealth Comic "I'll have you know I once had a chat with Delia Smith outside Oakwell before a Barnsley Norwich game!'"
Was she drunk and shouting at the fans?
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Rank | Posts | Team |
Player Coach | 2855 | No Team Selected |
Joined | Service | Reputation |
Aug 2009 | 15 years | |
Online | Last Post | Last Page |
Oct 2017 | Oct 2017 | LINK |
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Milestone Years |
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46524.jpg Don't walk behind me, I may not lead. Don't walk in front of me, I may not follow. Just walk beside me and be my friend. -Albert Camus:46524.jpg |
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| Quote: guess who "Was she drunk and shouting at the fans?'"
Unfortunately no.
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