Quote Darwen Warrior="Darwen Warrior"They haven’t done any of that at all. They’ve simply changed and modernised the badge and they’ve tinkered with the style of the kit, which they do every few seasons anyway. Embrace change, don’t resist it.'"
They've changed the badge and aside from using A&L.have used nothing of the clubs previous crest and therefore identity.
Plenty clubs change the crest but they always keep something that relates to the previous crest and the clubs history. Even when Vincent Tan decimated Cardiff City he kept a bluebird on there.
The kit I can handle (just) but the badge is different.
I've already seen plenty people who posted online that they hate the badge have bought the kit or training wear and as long as that happens clubs will continue to treat fans like . They know they have us in their pockets.
If Asda double the price of every item tomorrow then you will probably go to Tesco for your bsked beans and loaf of bread. They would never do that.
Sports clubs know they have a percentage of fans that will buy anything (look at the state of that man utd 3rd kit. They'll still sell millions worldwide) they tell them to.
If fans boycotted (sales of Cardiffs home kit crumbled whereas the away kit rocketed) I would guarantee that all the reasons they have given would suddenly disappear.
Sadly....it won't happen.