Quote: muttywhitedog "Its not for you and the others that get an early bird auto renewal double discount, but you are not the sort of person the club needs to attract (ie you are already a committed no-matter what fan). The discussion needs to be how lapsed fans are tempted back for more than a couple of games and how new fans are attracted.
An empty seat generates zero income on game day and in the future.'"
EVERYONE can use the early bird offer
I've already said the lapsed ST Holder getting a reduction is a good idea
Read the earlier post from someone talking about their group, they almost didnt renew because they were thinking why bother when we can pick and choose offers from the club.
You make match day cheaper, people won't bother with ST'S
The usual response on here is "Make tickets a tenner"
Fair enough, do it, and wave goodbye to 7/8 thousand or whatever it is ST holders
It's better than having an empty seat is not true.
Having on average 12,000 people paying the prices they are is better than giving away 25,000
As I said, it's a LONG conversation
But early Bird prices offer tickets for an adult from around £20 a game
If someone doesn't want a ST at that price, there'll be reasons for that, such as they possibly don't want one enough, can't attend enough to warrant it or can't afford it. Some.of that is unfortunate, some of it is reality.
Today's times are hard for EVERYONE and Nearly all Businesses
Priorities are different for people
Just simply saying reduce prices is not the answer
12,000 tickets half.price won't suddenly mean twice as many turn up.
