Quote WARRIORCRAIG="WARRIORCRAIG"I mentioned a few weeks ago that our big game marketing has been non-existent over the last couple of seasons. I hope they really step it up once the new structure kicks in, because there definitely is a sense of apathy amongst the fans and crowds at the DW have been dwindling.
This announcement is disappointing because hundreds of fans read a tweet and put 2 and 2 together and got 5. It was silly to hype it up so much but it doesn't deserve the backlash some are suggesting.'"
It might be a bit of a damp squib in the end but their message has certainly done what was intended and got people talking! Yes people might have wanted a signing but the publicity this game has received has been huge already with even somebody like Vossy getting pulled in.
I agree next year they need to ramp the marketing efforts back up because it's been very poor these past couple of years. I remember all the talk a few years back about Lenagan wanting to crack a 20k average and how we'd look to really push the club in places like Manchester and Liverpool. I don't know if the club just decided that isn't possible under this format (which is probably isn't) but they have a chance next year to push that average back in the right direction.
new/casual fans (ie the people the club are targeting with the big one) won't have a clue what it is based on that!
