We do have a product. We are London Broncos Rugby League.

The crux is, is that you and many other short and long term fans may not be happy with it at the moment.

If the product is poor, then it will be harder to market. But our product will go up and down in quality as has been shown by our history. We need more people like yourself who have gone through the ups and downs. Afterall, you (and others) took the steps to go to that first game. And still go even with a poor product. We need to market ourselves to get newer people to that first game.

Interestingly, the more people that don't like a product, the more bad publicity we get. So the more people, that say we're poor, crap etc. The less effective the marketing will be as reviewers out there can make or break the marketing.

There are people out there that buy and are happy to buy a skoda!

I was going to go, couldn't make a 2pm Sunday kickoff though

I dont know if certain posters on here have noticed, but for every team that wins, another team looses

That is the whole point , you have to market your team no matter how they perform, having said that, teams can ' perform ' well and still lose, at home the remit should be attacking RL, the result secondary

If success is the only way you can build a club and its support, there are only 4/5 clubs worth having, and that includes us mere mortals down here , so tell me, what future is tgere fir tge Skolars? , or will they thrive when you lot shut down?

100% Correct..........




So far wrong it's painful! Field of Dreams attitude that has the club in the position it is now, with sub 2000 crowds 2 games into the new incarnation..........

I have heard every excuse in the book for the terrible attendances the club get........but believe me, regardless of if the team are top 4, top 8 or stone last, if you DON'T F****NG LET PEOPLE KNOW WE EXIST NOBODY WILL TURN UP!

Why not....just as an experiment that would cost very little, leaflet every house covered by the following map with a 2 for a tenner offer........I assure it it will generate more new fans than the ES adverts did and cost a lot less.
rlhttp://maps.google.co.uk/maps?hl

Sorry Mick but that's bollox in respect to this unique situation, you and I both know that retention of supporters is far more of an issue than attracting them in the first place, gutterfax can sprout the mantra until the cows stop mooing, but getting new blood through the door via whatever means inc massaging the teams or the conditions we can recruit by mean nothing if the reasons people do not in general stick with the product have nothing to do with conventional marketing or brand alliance.

perhaps the time has come to accept that [iin general[/i southerners do not want to experience Rugby League as a sport to the same extent that pockets of the M62 and areas of Australia do, and that no amount of throwing money at it will alter that fact, and we cut our cloth accordingly.

Skolars perhaps have the closest we will come to in the South as a community based club where more than just the sport on offer makes people feel part of the club, maybe we just aimed too high.

Huddersfield Examiner! this is what we have to put up with in the North? "WHEN you think of 1970 in sporting terms great memories come flooding back. From a personal point of view it would have to be being allowed to stay up late at nine years of age to watch the World Cup coverage from Mexico on one of those newfangled colour television things. But what is not memorable is when 1970 is the size of the crowd for a Super League fixture. However, on Sunday a meagre one thousand, nine hundred and seventy souls were registered as having watched London Broncos taking on Huddersfield Giants at The Stoop – and I am told with good authority that half that crowd had travelled from West Yorkshire. Read More www.examiner.co.uk/news/examiner ... z1nr0PMrs4

Huddersfield Examiner! this is what we have to put up with in the North? "WHEN you think of 1970 in sporting terms great memories come flooding back. From a personal point of view it would have to be being allowed to stay up late at nine years of age to watch the World Cup coverage from Mexico on one of those newfangled colour television things. But what is not memorable is when 1970 is the size of the crowd for a Super League fixture. However, on Sunday a meagre one thousand, nine hundred and seventy souls were registered as having watched London Broncos taking on Huddersfield Giants at The Stoop – and I am told with good authority that half that crowd had travelled from West Yorkshire. Read More www.examiner.co.uk/news/examiner ... z1nr0PMrs4

Huddersfield are in no position to criticise other clubs, given their past

I would be prepared to accept this if rugby league had no presence in London beyond a propped-up professional top flight club. But with all the amateur clubs springing up, and more schools than ever taking it up (even my old school in Streatham, which only ever had football and cricket when I were a lad, is now taking it up via a partnership with Brixton Bulls) there is a genuine demand for the game from kids. The issue for me isn't that people down here aren't that bothered, it's more that London Broncos / Quins / whoever hasn't been able to attract or retain that interest.

There's enough people who know about and / or play the game in the south-east that we could get average attendances of at least 5,000+. So why aren't we?

Get Saatchi & Saatchi, Max Clifford, Jordan, OK Magazine and Mary Queen of Shops on the payroll.

All recent within past decade at most, and last 5 years in main, great progress for sure, but not an ingrained part of the psyche. Where they can these players may wish to stay associated with a premier club, but in the main they are either playing cos they have to, or, its just another sport on the curriculum, what they do not have unlike say in Wigan or Hull is a defined age group path that will take more than 1% of this uptake from schools playing to possible home town club stardom. The more am and lower tier clubs springing up into their local communities will no doubt grow the sport because they are grounded and part of the town.

Broncos does not fit that bill, and most kids would never aspire to play for a club with no soul and roots for them.

Sorry....did I need to ask permission?

Facts are easily manipulated to become stats that back an argument......the average attendances I posted in the other thread point to performance on the park as well as community engagement being important to building a fan base......and in this case the fact will be the 3,124 average from 2011 versus the 3,918 average we had at GP in 2005.
2004, we finished at the @rse end of the table and still attracted 3,500 average.........but the community knew we were there and they came to games......I am not advocating a move back to GP by the way, just a bit of the diect marketing and door dropping that went on in Brentford.

We should have all realised that a thread with attendances in it was going to be "stolen" by GF. There are 2 certainties in life ;
Poor crowds at the Broncos
Post a bad crowd GF presenting more stats than Clarkey on BnA

PS- GF why dont you develop an attendance meter.....

Are we convinced that under previous regimes, our attendances were the correct figures? I'm not so sure.

What I am sure is that since we've been at The Stoop, if you swapped our team for say Leeds or St Helens, we would be pulling in at least 5000 people regularly now (probably more).

Unfortunately, we have had a mediocre team that has not been worth marketing and barely been featured on Sky (good job too).

Im in agreement with you DSWG. people are not going to flock to see a team which is not performing well season after season with no hope of ever being competitive because we havn't got the funds to bring in the quality players to make us competitive. Yes, the youngsters are coming through but this is a slow process and is more something which will affect the future not something which will transform the team on any given season. If this is truly TGG the fans are there - they just need the quality of product to attract them which hasnt happened yet.

Right, which is what I wrote a couple of evenings ago, and I think that the only way to achieve that is to take off the shackles of low investment, salary cap, import restrictions. [sizeIf[/size you can do all of that, then you'll have a product that's worth marketing.

But of course Homer may be right, there's no guarantee that even that would succeed in London. What is for sure is that 30 years of second-ratedness has got us nowhere. DH knows that of course which is why he's trying to buy his way out of it, but he's denied the resources needed.