Quote: northernbloke "So giving free tickets to kids who play is not marketing '"
Nope.....it's been done before and without full throttle follow up, it's pointless! This is a statistical fact BTW.....we've given away thousands of free tickets to kids and converted but a handful.
Quote: northernbloke "Going into the local town, not marketing as it’s done the wrong way.'"
Correct. 12pm on a "school day" is pointless...an utter waste of time and money. The folk who populate the EBC on a weekday lunchtie are mums and the unemployed, with a few retired folk thrown in....it's a sticking plaster on a severed artery!
Quote: northernbloke "National newspaper coverage, times, guardian, the sun, standard isn’t marketing.'"
No. It's PR, or "flannel" as any good marketeer will tell you. It's not a campaign.....there's no follow up, no data collected...it's not marketing, it's "Blarney".
Quote: northernbloke "Good coverage on bbc and sky, not marketing.'"
Nope. Again it's preaching to the choir.....reports on the BBC RL page will be seen by RL fans...and SKY.....FFS, are you that stupid?
Quote: northernbloke "Social media not marketing '"
Nope again. I subscribe to FB/Twitter/Instawhatever, then I am in the choir,,,,,Don't preach to me.
Quote: northernbloke "Can’t please you anyway they do it can they?'"
I've just bought another business NB. Yesterday morning I spent $35 (£17)on Facebook with a promotional post that reached about 1,900 people and resulted in $875 (£430) in sales........I could have just posted to the 1,260 people who like my FB page, but too be sure I got the exposure I needed, I spent some money targeting the right people....the result was I made an extra $500 (£250) in profit for a minimal outlay.....now, THAT is marketing. To emphesise the point, I was featured in the National Press here 3 weekends ago....a fluffy bit about a local cat who wanders a particular street.....I had one person mention that they had seen it and came to the business as a result.......it was a free bit of PR, but it wasn't a call to action...and it most certainly wasn't marketing!