Simply put, DH has saved between £500k and £750k a year on admin and marketing costs as well as rent. The top end of this, £750k could have been actually "raised" by finding an extra 2,884 fans per game paying a total of £20 for a ticket, beer and pie.
When our good buddy came on board we had 1,167 of these 2,884 fans but between his curry's, Hughes's pig ignorance/arrogance in recruiting the inept coach and players, the bad weather, the economy and the dog eating their homework, they managed to shed the fans instead of attracting them!

A quick email to a good friend at Quins FC informs us that in 2012 their marketing spend was REDUCED to £1,750,000.......IIRC the Salary cap there is about £4,000,000 and they averaged 15k with full corporate facilities.

In 2012 Broncos spent £200,000 on Marketing and £2,650,000 on the 1st team.......12,000 less average and no ing corporate sales.

It really is quite simple. Regardless of if the team is competitive or if the facilities are good, if you don't market it, then nobody will come.

In answer to paddocks question? Nothing has changed. The guy at Barnet will be pleased with the opening gate of the season and will put some posters up around the area. By the time we get to July we will be 18 rounds into the comp, on a 2,200 or so average and bolted on for last place. Late season visits of the big 4 in attendances will raise the average to closer to 3k, we will finish dead set last and if are not relegated, will repeat the dose in 2015 with between 15% and 25% less fans than 2014 because the increase in 2014 will dissolve once the RL community have ticked off the Hive of grounds they wanted to see a game at.

for anything to change, then an owner who is willing to plough 10 million in over 5 years and spend half of it on marketing is needed. All we have now is a new landlord with a new source of income and all of our revenues but no risk..... and we are paying him for the pleasure........genius!

Lol, when ye' put it like that......................

Still' the fat biatch isn't singing just yet!

So an incentivised approach for the Barnet owner. if his team deliver the crowds maybe he will bite the bullet. Surely a better exit strategy for the current owner than just doing the same.

Nice stats about differences is marketing budgets regarding Quins but spend does not always equate to delivery in sport or other fields. Perhaps previous years non delivery resulted in a different approach with a limited budget which was focused on delivery on the field bringing the results. Pity it didn't work. Not sure just spending on marketing results in 2884 extra people just turning up.

Not sure a £1m marketing budget every year is viable nor necessarily required but marketeers are never investing their own cash.

5 Year figures for Harlequins RL/London Broncos in respect of Marketing:
Salaries £400,000
Marketing £976,000
Combined, £1,376,000
5 Year performance over that period in respect to revenue from tickets, sponsors and commercials/ against expenditure.
2008 = £705k/£308k
2009 = £670k/£288k
2010 = £577k/306k
2011 = £496k/£173k
2012 = £543/£303

The marketing of the club seems to be on area that was at least paying for itself, whilst non-team related administration costs over the same period cost over £2,500,000 and Coaches and the players at the top tier a whopping £14,000,000

FWIW, with very little marketing budget, you could quite effectively grow your audience by 10% year on year by utilising small bet effective CRM and marketing tactics. No viral videos or oyster card holders, but by utilising the good will of your existing fans and following up on their efforts.
Off course, if one of your first actions was to all over the good will of your loyal fans, you then need to try viral videos

What has been achieved?

[sizeWe're still alive.[/size

That does seem to be the [iraison d'etre[/i of the club.

So seeing as Gus is in his mid-40's that must mean at least another 20 years of the Broncos?

...define LIVING?

968 is the highest number of points conceded by the Quins RL/Broncos in a SL season (28 Games in 2004) at 34 points a game. 2011 and 2013 actually delivered 35 points per game, but let's not split hairs.

At what point in 2014 do we throw the switch on the life support machine?

So is my aged mother but she sure as hell doesn't have much of a life.

RB is bloody right.Am thankful there is a London SL club to support.Kudos to that statement.

Past figures and stats are all irrelevant as we are moving to a new area and smaller stadium.Thus, it will feel a bit more packed out and could bring out the best in our players.

However, the positivity must come from us the Supporters.Otherwise, it just becomes a viscous circle and we will lose out. Can't wait for next season.

New signings, new ground, with a club who wants us there-a new dawn awaits. Come on you Broncs!

Really? must have missed the announcements on twitter, facebook, the BBC and of course, the Font of all Bronco Knowledge, the club site!

Announcements will come in due course. No point in doing the laundry in public, with failed deals being published due to public announcements. Just get the signings done., even if it means loan signings. Look at Watford FC last year - they had so many loan signings.

Twickeham was hell to get to.Hated it. The transport links are great for The Hive...and any Stadium that is 10 minutes from a Tube Station is great I feel.If the old Landlord wanted us, why did they increase the rent?

New dawn as in a new smaller stadium atmosphere which could bring the best from the players. Saracens players have said what a difference the move from a large stadium of Vicarage Road was to the more vocal Allianz Park in Hendon. Consequently, the players have played some of the best running rugby the club have ever seen, having beat Leicester Tigers 49 - 10 today! With 7 tries!?....and the players have said they feel the improvement due to the smaller stadium and can't wait to play each game for the atmosphere.

Sure the club has been through some hard times - as an understatement,ha. But never kick a man when he's down. Now is the time when our club needs our support, and I can't wait for that positivity to rub off at The Hive. Really cannot wait for 2014

Hmmmm....increased the rent did they?

2008 - 350K
2009 - 350K
2010 - 265K
2011 - 243K
2012 - 220K


Hey....we've moved and there's not a lot that can be done about it, but understand, we moved to suit an agenda that had little to do with the rent at The Stoop.

In a Frankenstein's monster sort of way.

Ah, I see, my apologies.Thanks for the info. Perhaps joining with a club that had rental fees out of our means in the first place was part of the problem added to the other factors of Stadium Size for Atmosphere and ease of transport links. Fingers crossed for a new dawn at The Hive.

Yeah sort of
Find out from your mate, you have his mobile. There's been stuff happening in the background for months. Surely you'd have known that being so important?