Quote Torbreck="Torbreck"Exactly. However, until we start winning regularly I've now got to the stage that even I'm embarrassed to bring friends along just to watch us lose. I pray that last weekends fantastic victory wasn't an anomaly.'"
......accept the losing team is a problem, which is why the match day experience is important.
Previous CEO's at the club have gone on record saying that "big" games against the bigger teams are the ones to target.........the fact that we have won against 2 lower teams at home and lost to 1 bigger team and another that improves with every season points to that being a flawed stance.
No disrespect to the following teams......but IMO, they are the Home games that should be targeted!
Castleford, Wakefield, Salford, Widnes, Bradford & HKA........3 of these are still to come at the Stoop and if you want to get newbies back, being spanked by Wire, Wigan or Leeds isn't the way IMO....I would have played the OTR games against Wigan and Leeds myself as their crowds are boosted by London based fans who don't bother attending any other games.
Widnes on June 9th is a game I would be marketing to ST holders as a "special event" with a target of 5 guests each to the game for every ST holder with a raffle drawn at half time for a PRIZE (do Virgin air still do spot prizes?).....2 return flights to Australia and SoO tickets for 2013 should do the trick!!!!!
I believe that if the club went to the trouble of calling 100 ST holders a week between now and June 9th and personally asking them to bring 5 mates to the game with the chance of a trip to SoO, you'd get 50% involved and therefore, possibly the only 5k+ gate of the year......maybe even the first 6k gate since 2008.......
Bundle it up with an offer for Widnes fans (cheap tickets on production of their Widnes ST, Hotel deals, a fancy dress theme.......etc...) and you might even get more.
If, as the club have stated, ST holders are the route to new fans they want to use, maybe, just maybe, asking ST holders what they would like to see in an incentivised offer, might be the way to go?
I feel a ST holder online-fans-forum coming on
