FORUMS > London Broncos > Story in Guardian today |
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| Quote: Moe Lester " Good marketing for the first game as the "new" London Broncos is surely going to bring in the crowds.'"
What makes you think that? Good marketing for the current Quins is surely just as likely as it'll probably be (much) the same set of players as at present. If they win the next 9 games, then yes, numbers will be up. If normal service is resumed, then no, they won't. No matter what colour of shirt is on their backs.
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| For me, the name Harlequins is too closely related to the Union team, and gives no indication of a locality.
Play at the Stoop and wear the Harlequins colours if you want, but why not just call yourselves 'London RL'? No need for the Broncos bit. Gradually these tags will disappear. It's really only Eddie and Stevo who refer to them now.
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| The "missing thousands" returning is the most hilarious quote I've read on here for ages - the difference in crowds as Broncos and as Quins RL is negligable. The "relaunching as a new club for a boost" quote is equally hilarious - for God's sake, how many times must we "relaunch", it makes no difference to our crowd figures. If we're London Broncos playing out of the Stoop next year, great! If we're Quins RL playing at the Stoop next year - equally great.
Does anyone seriously expect large numbers of people will come out to watch the Broncos next year (if that's what we'll be) with the same players as this year? A change of name doesn't make any difference, it's about quality of players on the pitch.
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| Quote: G.Price Fan Club "How is that a fair system. Does the RFL do that for clubs up north? Not on your nelly! So why should Quins/London be any different?
Can you see why northern fans get miffed about the help you get? Blackpool were left to die, Leigh have been allowed to be ripped to shreds financially by their council- both problems could have been resolved with the kind of financial support some of your fans seem expect from the RFL.
If you can't produce players and get a decent level of interest then that's your problem, no ours. Sort it yourselves. If that means time out from SL so be it, that's what the RFL would prescribe for anyone else.
As will the rest of the RFL. I doubt anything will work though. RL has no place in the south of England. If you want real RL move up north! Otherwise enjoy your RU!'"
Flat cap alert!
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| Quote: Smooth Stu "For me, the name Harlequins is too closely related to the Union team, and gives no indication of a locality.
Play at the Stoop and wear the Harlequins colours if you want, but why not just call yourselves 'London RL'? No need for the Broncos bit. Gradually these tags will disappear. It's really only Eddie and Stevo who refer to them now.'"
Harlequins will always be first and foremost a Union club, I never bought into it for RL for that reason - it has been almost impossible to generate our own identity with their name and colours so for me the possibility of a name change to London ? is great news. From what I hear there may be difficulties with re-using the Broncos name due to Denver Broncos ? trademarking it, so London RL would work fine for me. I don't think the name Broncos appeared on the shirt badge so we could probably use the old crest no problem. I look forward to further developments on this story!!
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| Quote: G.Price Fan Club "How is that a fair system. Does the RFL do that for clubs up north? Not on your nelly! So why should Quins/London be any different?
Can you see why northern fans get miffed about the help you get? Blackpool were left to die, Leigh have been allowed to be ripped to shreds financially by their council- both problems could have been resolved with the kind of financial support some of your fans seem expect from the RFL.
If you can't produce players and get a decent level of interest then that's your problem, no ours. Sort it yourselves. If that means time out from SL so be it, that's what the RFL would prescribe for anyone else.
As will the rest of the RFL. I doubt anything will work though. RL has no place in the south of England. If you want real RL move up north! Otherwise enjoy your RU!'"
thanks for popping in. now, unless you have documented proof of the "HELP WE GET" do us a favour and crawl back from whence you came
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| We're Quins - live with it or lose even more fans, constant changing name, colours and location will do us no good. Get the team right (which it was yesterday) get the crowds up and stand up and be Harlequins RL based at the Stoop in London
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| Ah, there's nothing like friendly banter over the North/South divide!
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| Quote: just_jillie "We're Quins - live with it or lose even more fans, constant changing name, colours and location will do us no good. Get the team right (which it was yesterday) get the crowds up and stand up and be Harlequins RL based at the Stoop in London
Hear, Hear!
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| The problem as I see it with the Quin's is that they've never really settled on either an identity or a home. Despite being in existance since 1980 in one form or another and in the top flight since 1996 you've always looked a bit uncomfortable with who you are and what you're supposed to be.
Are you a marketing tool for the game designed to show that they game can expand, survive and appeal outside it's heartland or are you a proper club that deserves to be judged on it's own merits? Personally I think there is no denying the fact that you were introduced into SL purely as a marketing gimmick along with PSG and Gateshead Thunder as the RFL had a moment of madness with the launch of 'SL Europe'. Unlike the other two clubs you managed to survive the fact that there was limited support for the game in London and be relatively successful, unfortunataly you didn't seem to be able to build on this success and get the fans to really make a success of what is now a franchise.
Personally I thought the idea of linking yourselves to Harlequins was a good idea at the time, giving you the opportunity to market yourself as a club and the sport under a recognised brand and develop 'Harlequins' into a larger sporting club rather than being two seperate entities. Unforunately that hasn't really worked for you (just has it hasn't for Leeds Rhinos and Leeds Tykes/Carnegie) and if anything it's watered down your identity even more. If you'd had success on the pitch it might have been different (at Bradford the whole 'Bulls' concept really took off when we started to really compete - it's harder to be cynical when you're winning!)
Whatever your board decide to do next needs to be something they stick with as jumping from one identity to another and one ground to another is definately not doing you any good! Building a club,an identity and a fanbase is no different to building a brand in any other business. Once you get known it makes no sense to keep changing it in the hope that the casual supporter can keep up. Again, looking at it from a marketing and sponsorship point of view (for yourselves rather than the game as a whole), I'd say that having London in the name would be a positive and allow you to appeal to a larger fan base rather than limiting by associating with another club or borough with its own loyalties and rivalries (at least until another London club is ready for SL to provide you with a local rival!) Do you go back to 'Bronco's'? I never had any affection for the name myself but you had your most successful period under that name so why not? My personal choice would have been for you to go back London Crusaders but that names being buggered up by someone else at the moment! London Eels?
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| The Sunday Times today say Quins RL will change their name next year.
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| Given we've been at the Twickenham Stoop for nine years and nearly one third of our existence as a club (1997-1999, 2006-2011) I see nothing wrong with Harlequins. It's as close to home as we have got and as good a name as any. I think it is telling the fact that there is no consensus on what we should renamed to anyway…
A few things I thought were important, but I'm sure people will disagree:
1. The enormous amount of good community work the club has done since 2006 has all been done under the banner of Quins (and more recently the foundation). Like it or not, by disassociating ourselves from Quins we indirectly disassociate ourselves from that as well.
2. As far as I can see the Quins club have been very good to us and seen very little in return. We can use the ground for the whole season and not just when the pitch isn't being reseeded, they have our merchandise in the club shops, old shirts, photos is on display in the bar etc. It seems like a bit of a snub to them to change the name on a whim. Maybe some people don't care (and yes I know we pay rent now) but I think it would be foolish to take the other things things for granted.
3. The club struggles with resources (money, staff) to do the things it wants to do today. To do any rebranding well is very resource intensive. And I'd suggest a poor use of them. I'd rather the money and staffs time were spent on other initiatives.
4. Minor point: all the best wins (yes there have been some) as Harlequins have been achieved with mainly British squads featuring a number of local players.
When we went 4th in the league half way through the 2009 season I don't recall too many people complaining about associating with the Harlequins brand back then. Nor for that matter do I remember many people complaining about associating with Harlequins when Chad Randall dived over to bring up the forty yesterday either.
Being called Harlequins is the least of our problems as far as I can see.
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| I would like everyone to read the above post by PTB. I'd like them to read it, and then read it again. Because he's absolutely spot on and he's articulated the feelings of myself and a number of others I know far better than I could.
I will geniunely be very frustrated if we change our name and location. I just don't believe change for change's sake is the right move.
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| I hope beyond hope we change our name to anything but Harlequins. It will be a great day when I can be proud to say the name of the RL club I support again. I HATE sharing a union club's identity. Please do it Mr Hughes.
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| I am not calling for a move from The Stoop, but one day we must aim for sharing a ground we part own! but No Way can I accept we keep the Quins name is killing us off and does us no favours, okay the on the field performances are what are vital to get right first, but IF money is going to be really spent to try and ensure we take off and brining in some serious signings how ever well articulated a opinion may be the name retention of Quins for me is a Non Negotiable Option! the quicker we rid ourselves of it the better.
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