Gus stated that all names are up for grabs but decision will be made in consultation with key stake holders including the fans but it is highly.likely club to stay at the Stoop

I don't mean this in an offensive way but you only establish identity by being intrinsically linked with your locality. If there is no desire amongst your population for this sport your always going to be flogging a dead horse.

I wish I could suggest a way to move things forward in London, but after all these years and failed attempts you just have to accept that there is not enough apatite for the game in your region.

Time to go? The vast majority of paying RL fans in the north of England RL thinks so.

F**K the North of England..............It's a s.h.i.t.e Hole!!!!!!!!

And this is the problem. Away crowds are a big help to the club and if they're not coming down the M62 then there's a major factor why the club are doing poorly both on and off the pitch.

The whole "Cougarmania" and entertainment at The Bulls in early Super League days was a big hit to both clubs. Bigger gates means more income, more income means more investment in the team and more investment means success on the pitch, Keighley nearly made Super League and Bradford won the competition early doors (98ish) and were in two Cup Finals. Recreating something similar when the club reverts back to the Broncos or whatever is chosen could breath life into the club.

Creating a "new" club is the way to go. Knock out Season Tickets at £100 a pop and advertise this in the Standard (Gus Mackay has said advertising in their has worked) and try and create something new like Celtic Crusaders/Crusaders RL did helped them. They were on their knees in Bridgend yet there seemed to be a new feel around the club in Wrexham, marketing was right and they created their own identity and correct target market.

Thought you meant rlthis storyrl in the Guardian...

I can't believe we're re-hashing the same old '...it's all the name Harlequins fault, when we call ourselves the 'Broncos' again everything will be fine...' crap again for about the 117th time. I posted the below (hopefully) on a different site a few months ago and I believe it still applies. Certainly covers a few of the topics raised above. Comments are invited. Here goes -

'Yes, I also would like to see the club in a new purpose-built stadium with lots of facilities for the fans. It would sell decent pies, be on a major bus route, have a tube station just down the road, have a gigantic car-park for the many thousands of new fans and be easily accessed from anywhere in the UK. The lush turf would be graced by the studs of 17 full internationals (chosen by the finest manager/coach on the planet from the squad of 32, all on £4,000,000 per annum) and watched by 62,267 cheering fans week in,week out. Think of the atmosphere, the bonhomie, the joie d'vivre and the worlds a better place already.
The only problem is that it's unlikely to happen for another year or two. So, let me see, what do we have down at the Stoop?
1) A really nice stadium
2) Not a lot of people bother to turn up - spoils the atmosphere a bit - but whose fault's that?
3) A half decent squad of players that generally try their utmost despite being decimated by injury etc for most of last - and other - seasons
4) Managers that contrary to some of the stuff written and spoken really do seem to have the best long-term interests of the club at heart.
5) A chairman who's spent Gawd-knows-what of his own money to keep things ticking over.
6) Relatively easy parking
7) Relatively easy access from most parts of the UK
The Name and Colours of Harlequins. What's wrong with that? Instantly recognisable name and shirt the world over. It's still London and anyway, everybody knows that the Broncos play in Denver or possibly Brisbane. Or maybe they're wild horses? Plenty of those running around down here in the South.
Ok, rant over. It's just always the same old thing. 'Everything will be wonderful once we have a new ground'. Well, as History has shown - IT WON'T! Meanwhile, for the reasons mentioned above, why not make the best of what we've got, turn up in numbers, support the team even if they're being thrashed and talk about it in the bar afterwards. Even with the lads in the Blue, the White, the Red etc shirts. Anyway, you get my drift.
Probably see some of you tomorrow. Only a 196 mile round trip from down here in sunny Dorset, and, you know what, I CAN'T WAIT! Yee-Hah!'

And, before any smart-ass notices the time of posting and asks why I'm not actually at the Wakey game, I didn't finish work 'til 13.30 today which would have made things a bit interesting along the M3. I value my licence...

There are several reasons we do not come to the games any more - mainly the long distance and spending hours on the M25 on a summer Saturday afternoon. Also we really enjoyed the atmosphere when we sat in the Lexus stand but not when we were 'forced' to move to the other side of the ground. Seems a good game today, we are listening on the radio, and wish the Quins all the best for the future.

Everyone seems to say the Harlequins brand is recognisable. It is, there's no doubting that but it is recognised as a Rugby Union shirt and team, which it is. The only difference is if you get very close and have a good look at Joe Bloggs wearing it on the High Street then you may see those very small letters that say "Rugby League". The club needs its own identity, not to be borrowing one from another sport.

I can fully understand The original Broncos thoughts of jumping on the Harlequins bandwagon but it hasn't worked. The club needs to establish its own identity and market it well. Good marketing for the first game as the "new" London Broncos is surely going to bring in the crowds. 5,000 has to be the aim for the first home game of 2012 and beyond.

What makes you think that? Good marketing for the current Quins is surely just as likely as it'll probably be (much) the same set of players as at present. If they win the next 9 games, then yes, numbers will be up. If normal service is resumed, then no, they won't. No matter what colour of shirt is on their backs.

For me, the name Harlequins is too closely related to the Union team, and gives no indication of a locality.
Play at the Stoop and wear the Harlequins colours if you want, but why not just call yourselves 'London RL'? No need for the Broncos bit. Gradually these tags will disappear. It's really only Eddie and Stevo who refer to them now.

The "missing thousands" returning is the most hilarious quote I've read on here for ages - the difference in crowds as Broncos and as Quins RL is negligable. The "relaunching as a new club for a boost" quote is equally hilarious - for God's sake, how many times must we "relaunch", it makes no difference to our crowd figures. If we're London Broncos playing out of the Stoop next year, great! If we're Quins RL playing at the Stoop next year - equally great.

Does anyone seriously expect large numbers of people will come out to watch the Broncos next year (if that's what we'll be) with the same players as this year? A change of name doesn't make any difference, it's about quality of players on the pitch.

Flat cap alert!

Harlequins will always be first and foremost a Union club, I never bought into it for RL for that reason - it has been almost impossible to generate our own identity with their name and colours so for me the possibility of a name change to London ? is great news. From what I hear there may be difficulties with re-using the Broncos name due to Denver Broncos ? trademarking it, so London RL would work fine for me. I don't think the name Broncos appeared on the shirt badge so we could probably use the old crest no problem. I look forward to further developments on this story!!

thanks for popping in. now, unless you have documented proof of the "HELP WE GET" do us a favour and crawl back from whence you came

We're Quins - live with it or lose even more fans, constant changing name, colours and location will do us no good. Get the team right (which it was yesterday) get the crowds up and stand up and be Harlequins RL based at the Stoop in London