Tsk ... I'll have you know Gus is currently wandering up & down Chatham High Street sporting a Broncos billboard.

one could also ask the wisdom on an expensive RFL TV marketing campaign in London if they know there won't be a team there in 2014

One could question the wisdom of having a club in London if you arent going to promote it.

CLub has criticised the RFL a number of times on this

If i lived as close as you lot to top flight RU teams i wouldn't bother watching RL. It's a tin pot regional sport which is on its backside.

See Nigel Woods this afternoon has stated we will kick off the season with NO sponsors for either Super League or The Championship, suppose there is still time to find a sponsor for the World Cup!!!! just hope they do not let the RFWC slide into being a Flop!

Super League show nationwide repeat is going to be Tuesday 1.30pm, suppose it is in daytime!

So, a regional sport that desires national recognition has announced an online bingo company and a Beer with a Northern pedigree as two "partners" for SL, with the latter also sticking it's name on the Challenge cup. In the same week, the RFL announce that their flagship competition and the lower divisions will start the season with no sponsor at all, they are running a TV campaign in Granada and Yorkshire TV regions to attract "new" fans and we only have 1 "partner" secured for the RLWC 2013 and still no word on a TV deal or schedule with about 190 working days until KO

It get's harder to defend the actions of the idiots in the RFL at every turn.....replace fatty woods with the crap african fielder and he'd probably do no worse

Love this little bit of marketing in the Liverpool Echo "St Helens reminds me of Sydney says coach Nathan Brown" well Nathan that is something I have never seen!

Interesting that Brian Barwick has been appointed as the Executive Chairman of the RFL from February 1st, Ex Chief Exec of the FA as well as working in TV sport, a lot of experience, but I wonder will this be the answer to turn the game around at Red Hall!

It's massively more expensive to advertise on TV in London, and you're only promoting one club. Advertise on Granada and YTV and you're promoting the majority of clubs.

I think the Broncos and the RFL have done well in using new media as a more affordable and trackable marketing tool. The advert is on YouTube for all to see. They can see how many people have seen it, where they live, who referred them etc. The Broncos makes good use of Twitter. More bang for buck that way.

It is funny ain't it. But have you seen who sponsors the NRL?

Telstra - 50% owners of the NRL with News until this coming season
Bigpond - part of Telstra.
BEER - VB, a crap beer.

And more and more NRL clubs are sponsored by gambling institutions.

the NRL and Superleague are 2 totally different organisations, representing 2 different sports with different rules.....the NRL is #2 sport in Australia......the Superleague is on par with speedway.

BTW, Gambling institutions aren't foxy bingo associated with that scumbag Jeremy Kyle...I'd welcome SKY owning 50% of the comp (they bankroll 90% of it already) and VB ........i'll give you that one