I hear that Marketing spend in 2011 and 2012 was 170k and 200k respectively from an impeccable source.
Please can anyone explain how spending between 13k and 15k a game managed to deliver an 8% drop in attendances both years?
13K a game in 2011 delivered match day revenue of 20k in 2011 whilst 12 months later, 15k a game delivered 16.5k.....the added bonus in 2012 was the 100k spent on Sales & Marketing salaries....which when added to the equation means they spent 23k a game to generate 16.5k a game
Now.......I may be mistaken, but the salaries in Sales and Marketing would have been paid to 2 people, HAND PICKED by the CEO who were purged in the mid season review of 2012
Anyone on the ground in London care to point out where this 370k was spent?
Administration costs for the 2 years are the highest in the history of the club whilst match day costs are similar to those in 2010, but cheaper than 2008 and 09.
The Club made an operating loss of 4 over 4 million over these 2 years......so it costs Mr Hughes 74,000 a game to keep us going.
SELCO's involvement at the club is over and whilst I mistakenly gave Gus credit for this, it appears that this was actually down to the hard work of someone at the RFL.
As I say, I hear this from an impeccable source OUTSIDE the club who I have no reason to doubt. If correct, it paints a picture of continued failure and apathy from an owner who seems happy to throw money away in the same fashion with no interest in building for the future.
It also explains why Gus believes the club are well placed. Players salaries, Coaching salaries, match-day costs and marketing costs have all been decimated meaning that 2014 will be built on 1.6 million from the RFL (it would seem that we are on a bit extra from the RFL) and our own ticket and commercial revenue (542K in 2012) and the amount that DH is willing to pay for the team.