......
Maybe I should be banned from posting for a while because [url=http://www.league.quins.co.uk/news/9838.phpthis[/url isn't going to work...EVER.
I understand the thinking, but have we got a dance fan on the books


THE PRODUCT WE HAVE ON OFFER IS RUGBY LEAGUE......[size=200HELLO[/size.....[size=200RUGBY LEAGUE[/size
What with George Sampson 2 weeks back, this and High SKOOL musical later in the year, someone really has lost the plot at the club.
I want to watch my Rugby with other sports fans, not "street dancers" and screaming Kids

.

We may not have heard of them but Im pretty sure people who have havent heard of us.
If it spreads awareness where's the harm?

It's a massive thing to Kids, get them hooked on rugby while they are here and it is the next generation of fans. Good positive move. I don't care how many come as long as they come back and we get their data and use it. There is nothing like children for winning in the parent power race. If they want to come to High Skool Musical their parents don't stand an earthly. Great

i think the logic is bring people to watch the street dancing then hey o they can stay and watch the rugby might get a few permanent speccies out of it.
The regulars go there to watch rugby anyway so it's no big loss for anyone involved. So i agree DC no harm done

Whats wrong with just a normal half time contest? I found the 3 question thing and goal kicking competition far more entertaining.

With regards to kids, disagree about all this next generation of fans business, we need short term results fast, paying adults, not kids who might on the off chance continue to follow us and buy a season ticket in 10 years time.

Parents aren't going to be pestered into travelling to the game and paying in by their young children on the basis of some crappy pre match/half time show if they weren't going in the first place.

HTH.

Knowing one of the RFL sponsor partners I'm suprised it isn't this www.youtube.com/watch?v=e5ocaypgRHM

Knowing one of the RFL sponsor partners I'm suprised it isn't this www.youtube.com/watch?v=e5ocaypgRHM

You underestimate the power of the pester mate.

Yep...I saw....er exactly...er....NO G.Sampson fans at Celtic this Saturday.
Very poor marketing strategy IMO. The demographic of a northern RL fan is not the demographic of a southern RL fan. Without going into the logistics of it all, the G.Sampsons of this world appeal to a different type of fan....one that can dial 0906 and make Simon Cowell rich....but not one that can afford 300 odd notes for a ST ticket next year.....
Sorry.....but wrong and it won't work.
We have gone past the 200 extras to watch their hero/family members playing touch rugby before the game or dancing for us.
We need to see 1,000 new fans every home game with the hope we get 100 back.....not gimmick marketing appealing to an audience that has no interest in RL.
Hate to agree with listy, but I would much rather go back to the 3 questions/3 kick competition at half time.
It amazes me that some on here (and elsewhere) slag me off for being negative, but still the club continue to bleed fans whilst doing nothing about it.
Simple really. Allocate £20,000 to £25,000.......request ideas from fans and local marketing student groups at local Universities.....run a competition with a box and a cash prize for the winning ideas, (chosen by marketing professional and lecturers) and see what happens...
Can't be any worse than this will be...can it?

Disagree. You honestly think say a 6 year old child could pester there parents to attend a Rugby League match that they weren't going to attend in the first place because they wanted to see the half time entertainment? This is assuming they had no other plans, are happy to travel for an amount of time, pay to get in, pay for everything else that is involved when a family attends an RL match, somehow get 3+ seats together that aren't occupied by unruly away supporters and watch the crap rugby that we are producing at the moment? You've got to be having a laugh.

Yes


People like GF spend millions on pester power every year mate, it is how it is targeted and what you do on the back end is the key to it.

We have major issues getting people thru the gates, anything that helps that doesn't do any harm, not that I'm standing up for who and what they have arranged, just the concept.

get The Apprentice and the BBC to bring down those group of muppets to try and market/sell tickets for a game and show it on tv.
The muppets might not do it but being on one of the biggest shows in England could help raise profile



[size=59im joking btw[/size

Yes I understand the concept of pester power but it doesn't work in relation to Rugby League matches for the reasons I just posted.

Going by your logic a 6 year old would have the pester power to pursuade their parents to buy them a machete. Attending an RL match is a little different than pestering their parents for a toy.

Plus, how will children even find out about this kind of thing to pester their parents?



Won't work, waste of time, effort and money.

Pester power only seems to work with Merchandise.

the truth is you need to target the whole family in one go and that isn't easy. How do you appeal to two grown adults of which probably only one would be interested in the sport and appeal to their children in one market campaign.

Once you get them in Pestering power brings the bucks flying but it's the initial 'Get them in' that is the enigma

I'm gunna agree with Listy



Quins HAVE to get a franchise spot in 2012 and one of the criteria the club need to meet is attendances, ok saying "We have a X% increase from 2008 to 2012" will look good but saying that we are attracting youngsters isn't so good, the club need to attract as many people to the club as physically possible until that time, and as I have said elsewhere the "Harlequins" brand isn't helping the introduction of new fans.

That is pure genius! Seriously.....pure genius!
Jesus...I can't believe I didn't think ot it.......absolutely genius


And better still, free!

could, so in order that we could ensure that both could attend and not either have to leave one at home babysitting or go to extra expense with a sitter, we could encourage her to come by all the stuff that was on offer in the kids section inc the dancers.

The ankle biter wouldn't enthuse because they wouldn't log onto the Quins website in the first place. For a day out at The Stoop, the adults make the choice, not the kids. I can sort of see your point but if the adults were that bothered i'd think that they'd drag the child along anyway. Its not going to attract new supporters, IMO, so is therefore a waste of time.

Agree, and a few dancers aren't going to do much.

I don't know. I have a stagg do coming up....I hope the dancers do loads


Back on topic......b0ll0x idea that will produce not 1 repeat fan

At least somebodies trying I suppose

Mate, when you've got a strife and AB come back and revisit that point.

The AB didn't swing your decision about coming to the match though did it? Honestly?

Polish a turd and guess what...it's still a turd.
Still.....emailing the Union lot that stayed in the bar for the last double header and getting a bunch of kids to throw shapes at half time is the way forward.