Quote: mickyb1234 "Actually I agree our home core group of fans is pretty small and we are and always have been reliant on away fans.
It takes us back to marketing though and who do you target and what games. In relation to the game on Fri and targeting. What is the special pull on this game for the dormant northern RL fan living in London? Very little! What was the pull to get the extra numbers to Skolars, have said it before it was a first!
What's special about this game for the kiwis, Queenslanders and NSW fans in the area? They are not getting to watch any Australian players of any note playing here so very little draw.
So far the game in Canada is Toronto thats all and even that has not started yet! I would suggest any Toronto residents might have a passing interest but I doubt many other Canadians would be that interested.
We need to draw more fans in! How do we do it? If I had the answer am pretty sure someone at the club would have found the same answer.
Am not suggesting give up on Fri night but blowing a big chunk of budget on it would be a waste in my opinion, so let's be realistic, if we win and get a home draw in the next round against a SL outfit then push it.
Long term! Who knows?'"
At one point there was a hardcore of about 2,000 fans who'd go weekly, and another 2-3,000 who'd pick and choose games to attend based on other factors (opponents, form, personal circumstances, venue (of course!), etc). That tallies with a report in football a few years back where they estimated most fans of a club would go to circa 25% of home fixtures over the course of a season. From that the Broncos now have, what, 400 hardcore and however many picking and choosing?
The former was sustainable, within the right environment, and could have been built upon. Settling for the latter is akin to entering a death spiral.
Genuine question - has there been any work done to contact those lost supporters (thousands of them) in a bid to establish why they left and what could possibly bring them back?
