Don't know who he is, but the club are doing what they can on a limited budget.
I suspect that accounts will have to be submitted as part of the next round of franchise bids and Mr Warren ain't cheap....he's a media star now
I am more concerned about the continued marketing to those who came to the game as against the tw@ on the tannoy.
Why were there not posters all over the place advertising the Wigan game? Why weren't we actively selling (if not ST's) tickets to the Wigan game in the bar before during and after the game? Why do Harlequins as a whole continue to get an unsuccessful company to try to get the ads in the toilets sold?
All of these things will be addressed WHEN we get a CEO/Marketing bod in place, but without the RFL and Alisons hard work, we would have seen 3,000 yesterday and the club need to buck up their ideas. It says something about the state of the club when a volunteer group and an ex-player manage to add 100% to the crowd on a shoestring budget.
GUTTERFAX PREPARES TO GET SHOT DOWN IN FLAMES
Mr Hughes is a saint, but we need to direct funds into marketing, or we will miss this (again) opportunity to build on yesterdays crowds. Yes, the community team are bringing through the fruits of their hard work (O'Callaghan being another one to look out for), but money needs to be put into marketing on a game by game basis NOW. I get the impression that Mr H isn't that bothered by the crowds and is the type of person who doesn't take critisism to well, but if you start at £10,000 a game and assess the success for each game against the 3 year average for each team, then you start to understand what works and what doesn't.
For example (and in theory as it is too late for this game)
Wigan: 5 games over the 3 years with an average crowd of 5,350. If we spend 10k on marketing and attract 7,000 to the game, then 1,650 fans at £15 each, then we get a £24,720 return + Residuals (beer etc) (£6 a ticket)
Catalans: 4 games averaging 3,080.....spend 10k get 5,000 and you get 1,920 fans at £5 each, with loads more on the bars etc.....and generate an extra £28,800 in revenue.
Yesterday proved what can be done when you allocate budget and get creative with how to spend it. Please god the lesson has been learnt
