Quote: Alan "I think we have to be realistic, certainly at the moment. We do not have vast sums of money coming into the club, so I believe the strategy of being self-sustaining is the only way forward. We daren't be like Bradford, or Salford, or any one of a number of SL clubs who are living beyond their means. The huge danger of getting someone to throw their money away, is that they suddenly stop throwing it away or, even worse, want it back! I have a frustration that we are currently missing opportunities to bring in regular funds, from advertising, sponsorship etc, because we are right down to the bone, on staff numbers. 'Speculating to accumulate' is a strategy that springs to mind, but there is a risk associated with it. Hopefully, Rob's appointment is a step in the right direction, so that we can begin to harvest some of that sponsorship/adverising revenue.
The sentiment behind my post was not to kick off a dig at the Board/CEO, who are working very hard to put things right - more a statement that we can learn from the teams in our League, before we attempt to emulate the more successful ones in SL.'"
We share a similar sentiment Alan, as I also accept the Board are trying to put things right. However their collective inability to identify the revenue streams to which you refer, let alone put a plan into place to harvest them, tells its own story - a dynamic CEO with wider business acumen should be able to fill this gap.
With the lack of revenue streams currently available to the club this must be addressed, as once again we are looking highly unlikely to break even. If this means individuals falling on swords then so be it.
