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| Quote Alan="Alan"This coming weekend, both Leigh and Swinton (v Batley) were given home fixtures by the RFL. Only one team could play on Sunday. We chose to move to Friday. That's the case on about four occasions this season. I would suggest that, but for such clashes of home fixtures, we wouldn't have been playing on Fridays.'"
I'm sure you are right as to this, however it remains an ill considered decision when we are pitching directly against the Wire v Saints game & other SL fixtures which always tend to be the biggest fixture in a particular round. The people contributing an opinion on this forum are the die hard fans and the simple fact is at least 95% of us will be at the game this Friday irrespective of the competition.
However the attendances thus far have been disappointing at best and there appears to be a step in the right direction with fetch Bob, but is that it?? At what point are we going to realise we need to attract Leythers and those without season tickets or Touchdown memberships in order to boost attendances and thus revenues? I for one genuinely fear for where we are going after all the good work which was done on the back of Arthur pulling out as quite simply we must now be losing money and the losses will be increasing even further after Friday.
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Club Coach | 2290 | No Team Selected |
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| if we want to play on a sunday, and obviously i do, then surely its not impossible for the fixture planners to of been told to ensure leigh home one weekend, swinton home next, is that asking to much. anyway i will of course be watching leigh/york and taping the wolves/saints game, but as has been said people who come on hear are leigh fans.
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| Quote The Prophet="The Prophet"I'm sure you are right as to this, however it remains an ill considered decision when we are pitching directly against the Wire v Saints game & other SL fixtures which always tend to be the biggest fixture in a particular round. The people contributing an opinion on this forum are the die hard fans and the simple fact is at least 95% of us will be at the game this Friday irrespective of the competition.
However the attendances thus far have been disappointing at best and there appears to be a step in the right direction with fetch Bob, but is that it?? At what point are we going to realise we need to attract Leythers and those without season tickets or Touchdown memberships in order to boost attendances and thus revenues? I for one genuinely fear for where we are going after all the good work which was done on the back of Arthur pulling out as quite simply we must now be losing money and the losses will be increasing even further after Friday.'"
You forgot another revenue stream [size=200 LISA,[/sizean important one at that we have given the club already this season a whopping £20000 , thats awesome.
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| Quote Dick Jones="Dick Jones"You forgot another revenue stream [size=200LISA,[/sizean important one at that we have given the club already this season a whopping £20000 , thats awesome.'"
It is awesome, however completely irrelevant in the context of this thread.
You and others within LISA do a great job, however you need to see the bigger picture in this instance as the marketing within the club is becoming somewhere between farcical and non-existent - basic fact, we need 1800 to break even.
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| Quote The Prophet="The Prophet"It is awesome, however completely irrelevant in the context of this thread.
You and others within LISA do a great job, however you need to see the bigger picture in this instance as the marketing within the club is becoming somewhere between farcical and non-existent - basic fact, we need 1800 to break even.'"
The marketing/sales has always been somewhere between farcical and non existent for many years. Having no sense of direction is where it starts (clear mission statement) and this doesn't help our ill thought out scatter gun approach to sales.
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| Kid for a quid this friday is a start
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| So how do we sell it with only a few days to ko and most folk get the rags on a Friday if at all?
Telling doesn't work, selling does.
We need to have this offer on Good Friday and sell it NOW !!
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Player Coach | 6858 | Leigh Centurions |
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| Quote maurice="maurice"So how do we sell it with only a few days to ko and most folk get the rags on a Friday if at all?
Telling doesn't work, selling does.
We need to have this offer on Good Friday and sell it NOW !!'"
So how would you do it Maurice?
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| the community dept through the all the schools simples
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| Quote j.c="j.c"So how would you do it Maurice?'"
I would make the call that we are looking to attract tomorrows fans by subsidising admission cost today - I would confirm the policy will run for all League home games this season and formulate a strategy to sell it.
My strategy off the cuff would be to SELL parent/child (Primary School age) tickets at £15 North or West stands up to 1 day before kick off, the child and adult ticket to be stamped to show the offer and entry via nominated turnstyles - at which point I would be SELLING junior centurions membership benefits and giving the kids try cards etc Parky would be at these gates from 30 mins before ko.
When purchasing the tickets I would obtain data for future use - a reward being that they will receive exclusive offers via email.
I would target all under 11 teams in all sports across Leyth Bent n Bongs - I would pay that club a 10% commision on all sales they make (more thought needed here of course) - these are kids interested in sports whose parents get off their ar$es and take them - many are women and it is this area I would particularly focus our efforts.
Above is the bones, the flesh needs putting on. Hope that helps - how would you do it?
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| get the community into all the schools and junior clubs like east miners golbourne atherton dragon s even the rugby union club with details of the offers get their email addresses for future reference email all offers out to all these groups on a weekly basis
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