Quote john7420="john7420"I think the point is season ticket holders usually follow them through thick and thin, not cherry pick their matches'"
not true, i know some season ticket holders that go all home games, but never away games.
Likewise, i know some people who were long time season ticket holders, through thin (02) and stopped going around 2007/8 haven't been for a while.
So you're making a bit of a generalization there.
As we know, the club wants the maximise the amount of season tickets available, it gets the cash flow going early, they can set their budgets etc. for the new year.
Looking at it a bit wider, could this be a tactic by the club to encourage more ST sales by making them a must have item, bear in mind the stories over the off season about expanding the stadium here, gatcliffe wanting sold out crowds etc. Personally i think it could partly go hand in hand with that.
That is IF they pull this stunt again, probably not likely.