FORUMS > Salford Red Devils > You are in charge...... |
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| Quote: Hillbilly_Red "I tend to think internet is very important - maybe using E-Bay'"
Problem with eBay is that it hits your profit margin even further with fees. The club should either have it's own online shop or not at all. Or farm merchandising out to a third party.
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| Some great ideas but if we are in a deal with the shirt provider, Kooga, NIKE etc doesn`t everything Salford related have to come/be produced by them ? ?
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| Quote: redhope "Some great ideas but if we are in a deal with the shirt provider, Kooga, NIKE etc doesn`t everything Salford related have to come/be produced by them ?'"
That'd be interesting to know apparel-wise, but as far as baby gear and mugs are concerned, I wouldn't have thought they'd have an input.
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| Quote: Chico "Because Salford's branding should be on [ieverything[/i they produce.'"
The Original Red Devil is branding, it would also look better on small items such as baby wear rather than the badge
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| Quote: Red Willow "The Original Red Devil is branding, it would also look better on small items such as baby wear rather than the badge'"
It's not Salford City Reds branding though is it.
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986.jpg "In his autumn before the winter comes man's last mad surge of youth." "What on earth are you talking about?":986.jpg |
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| Quote: Chico "Problem
is it a problem? how many Salford fans still live within the borough?
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| Quote: middleman "is it a problem? how many Salford fans still live within the borough?'"
It would be very interesting to know what percentage of Salford supporters don't live in Salford.
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| With regards to the devil I have mentioned before onhere how easy it is to market. Bib with mucky little devil etc, babygrow 'I'm an original little devil' and the junior devils (which I think sounds better than junior reds) featuring the player night as was suggested. There should be branding on merchandise and in my opinion it should include a devil.
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| Quote: chrismum "There should be branding on merchandise and in my opinion it should include a devil.'"
I agree... But it isn't part of the current branding.
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| Quote: Chico "It would be very interesting to know what percentage of Salford supporters don't live in Salford.'"
If memory serves, a couple of years back approximately 50% of Forever Reds membership lived outside Salford and about 80% were outside "Old" Salford.
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cartoons/WB35.gif :cartoons/WB35.gif |
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| Quote: Chico "I agree... But it isn't part of the current branding.'"
But why not make it so for the juniors in a non threatening manner!
Lets face it there are so many products on sale today that the club could utilise to brand easy and cheap products our own.
Sticky back plastic you can print on to, could be used to personalise photo albums, autograph books with the child's name and the current badge (no waste if it changes) I bet you can buy a kit to embose into paper and books.
The club need to be creative in their approach, conduct research into what people will purchase and maybe seek pre orders. Mind you they seem to find issues in getting the free shirt offer right so maybe there is a problem there.
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| Quote: Red Willow "But why not make it so for the juniors in a non threatening manner!'"
I agree, the Devil motif should return. Yet you must have a prominent logo on every bit of merchandising you produce. Just having 'cheeky little devil' in type somewhere on a baby grow disassociates the garment from Salford City Reds — it could as easily have been bought in Primark etc.
Look at New York Yankees’ rlkids departmentrl — the branding is on everything. New Jersey Devils are probably a more apt example for ushttps://nhl.imageg.net/graphics/product_images/p4512326reg.jpg" >
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cartoons/WB35.gif :cartoons/WB35.gif |
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| I meant the products be branded in words rather than club badge
The original Red devils could be the brand and include Salford RLFC somewhere.
Those products show what can be done.
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986.jpg "In his autumn before the winter comes man's last mad surge of youth." "What on earth are you talking about?":986.jpg |
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| Quote: Chico "It would be very interesting to know what percentage of Salford supporters don't live in Salford.'"
Hopefully with a Multi Million Pound stadium planned adjacent to the M60. enabling a prospective 3 million population within easy travelling distance that percentage should drop? afer all Salford will have a finely tuned marketing strategy
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11969.jpg Me and are kid (TheButcher) putting the world two rights.
ERIC SHAW PREDICTION LEAGUE & PLAY OFFS WINNER 2013
Don't like it? Well Frack off then. Energy & progress for all.
Foe is our friend.
mitie mouse, Lancetodd, Marshy1, eccles star, Dantes Inferno, Philyourboots, biggunbrad, DAVE@CAS1990, RED LEAGUE, OzWelsh, Red-Devils-PAW, newgroundb4wakey
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| I would suggest a decent supply of actual team shirts in all sizes for both sex's and for both ome and away shirts to be stocked.
An option of discount for buying both shirts at the same time would i'm sure generate interest from fans on here.
I would suggest that a decently designed and made polo would fly out too for those who prefer not to wear the team shirt.
Maybe a de4cent idea for what would and wouldnt sell could be gleaned if when the seasontickets are sent out the club sends out a pre paid envelope and a bit of a questionaire with some tick choices as to what you'd be interested in buying.
I'm sorry but if the fans can come up with decent ideas why can't the people who areactually paid too do so? Manchester has a thriveing student population and i'm pretty certain a fair few must be doing some type of marketing courses surely the club could approach the universities about haveing some involvement and thus gain the benefit of some more youthfull left field approaches to this.
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