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FORUMS > Salford Red Devils > Vickers - again
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Quote: Chico "Only just read the article in full now. 40% of season ticket holders did not turn up. And that doesn’t count any season ticket holders that passed it on to other people because they couldn’t go. Wow.'"


That is a shocking stat.....so the factors for their no show has to be location of stadium, horrible weather and recent results?

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Quote: scoot "They may feel that E-Mails are old hat and just concentrate on twitter and facebook, believing that everyone use only them'"


Well that maybe the case on their own statistics. However, in general, email is still the most effective (or rather has the highest return on investment) than any other type of online marketing, and by some distance.

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I stopped following the club on Facebook, got a little tiring the constant hawking of club linked betting sites and the like, if it was purely news updates it would be perfect.

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Quote: scoot "They may feel that E-Mails are old hat and just concentrate on twitter and facebook, believing that everyone use only them'"



Just had an E-mail this morning from Mr Vickers

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Quote: Man in Madrid "Occassional emails, but they seem to have dried up recently. As a ST holder, not good.

I'm really interested to know what the outcome of the £5 per ticket Warrington offer will be. I passed the details to my brother, who will be going to the stadium to buy tickets for himself and his 12 y/o son for their first visit to the AJ Bell. In fact, it will my nephews first time at a rugby league match. They live in Eccles, and are prime target market. I've asked him to let me know if the stadium are recording contact details, email addresses, phone numbers, etc. Some how, I'm sure this marketing opportunity will be missed.'"


Well, shock horror! Just had a message from my brother: he went to the AJ Bell stadium today for the tickets. He actually got 4, as I asked him to pick up 1 for my dad, and 1 for my daughter who's back from Uni. He went went into reception, and they told him to go back to the ticket office, shout through the window, and someone would come out to deal with him. He did this, and someone came along to serve him. 4 tickets requested, paid cash, not one question and no contact details asked for. An absolute disgrace! The investment that Dr Koukash has put into the rugby club, both in terms of money and time, only to be let down by incompetence on a grand scale just amazes me! With such a huge promotion as £5 adult tickets / kids free, the stadium management company and ticket office staff must surely have been tasked with closing the loop on contact details. Such a basic thing, and probably the most important aspect of the whole promotion. icon_frustrated.gif icon_frustrated.gif

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Our marketing department always reminds me of a popular Italian phrase to describe their politics; everything must change, so that everything can remain the same.

78 posts in 6 pages 
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Subscribe | Moderators: Admin, king of the shed
78 posts in 6 pages 
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Subscribe | Moderators: Admin, king of the shed



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