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Quote: Derek Smalls "Arrrggh. I am sorry to keep going on about this (as I know there are undoubtedly more important things to focus on) but why are people under the illusion that all we should sell in the shop is clothing, especially as much of it has a limited shelf life?'"



i don't think anyone is, but they are the items that people predominately purchase. The rest are items, which as mentioned on here, people tend to pick up as an additional item or when giving their kids a couple of quid at each game. the club has to ensure that any item it invests in can be sold and make a decent return. Given the tight budget, the club is right to limit its range, focus on items with the greatest profit margin and suppliment these with a limited but varied range of items which fit lower price brackets

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[b:2akkj491]Jeb End Reds[/b:2akkj491] [color=#FF0000:2akkj491][b:2akkj491][url=hhtp://www/foreverreds.co.uk/:2akkj491]SUPPORT FOREVER REDS - THE SALFORD CITY REDS SUPPORTERS' TRUST[/url:2akkj491][/b:2akkj491][/color:2akkj491] [b:2akkj491][color=red:2akkj491]MUFC[/color:2akkj491] ~ FCUM ~ [color=red:2akkj491]SRLFC[/color:2akkj491] ~ LCCC[/b:2akkj491] [url=http://undergreylancastrianskies.blogspot.com/:2akkj491]My Blog[/url:2akkj491] ~ [url=http://www.flickr.com/photos/8580799@N06/:2akkj491]My Flickr[/url:2akkj491]:d7dc4b20b2c2dd7b76ac6eac29d5604e_6248.jpg



Quote: SCR-SeaDiver "Merchandising is so important Man City have a shop at The Arndale Centre and in Abu Dhabi !'"


Yeah, which is seemingly always empty.

You comments on the red devil are also a bit silly. The badge is ours and should be something we're proud of, rather than hiding it away just because United have been using a devil for years.

Simple and effective merchandising is not hard to pull off. Salford could manage it easily.

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[b:1ut2mx8s][color=#FF0000:1ut2mx8s]Devils Disciples required - No initiation ceremony needed just enter AJ Bell Stadium on Gameday to be accepted.[/color:1ut2mx8s][/b:1ut2mx8s]:d7dc4b20b2c2dd7b76ac6eac29d5604e_46828.png



Quote: Fungus The Muffin Man "
Our devil is something to be heralded. We are the original red devils, our devil ( if they use the old style stick devil, not the McRae one) is our heritage. It's nothing like the united one and the stuff that the club shop has in with it looks uber cool IMO. The city reds logo is ok to use, but we should be using a combination of the 2 with mabe the devil to appeal to the older demographic who the heritage part of the club appeals to.
'"


I don't really have an issue with the devil - but why didn't the club go with that instead of the 'City Reds' for the branding.It should have been one or the other;or both,as you suggest.
Leeds went from Loiners to Rhinos.Warrrington from Wire to Wolves.Widnes from Chemics to Vikings.
Presumably to capture the interest/imagination of children,and thereafter the family market.It must have worked as they draw larger attendances and their club badges/logos/crests are easily recognised.
There is not a red devil on the shirts.I cannot be a walking advertising board when wearing a track suit with a small red devil on it.
Perhaps the club should make the decision now as to how it wants to go - with or without the red devil or with or without the 'Salford City Reds' logo.No other club seems to be holding onto it's history but have moved forward under one umbrella/all rowing in the same direction.
When that happens we may get some items in the shop we would all like to purchase at a price which will make the shop have more custom than the expensive Man City shops.
( I should point out that FCUM,Man City,and Lancs.Cricket Club all have one crest that supporters can relate to.)

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Me and are kid (TheButcher) putting the world two rights. ERIC SHAW PREDICTION LEAGUE & PLAY OFFS WINNER 2013 Don't like it? Well Frack off then. Energy & progress for all. Foe is our friend. mitie mouse, Lancetodd, Marshy1, eccles star, Dantes Inferno, Philyourboots, biggunbrad, DAVE@CAS1990, RED LEAGUE, OzWelsh, Red-Devils-PAW, newgroundb4wakey All blocked - Go ahead punk make my day.:11969.jpg



The club missed the perfect oppertunity to rebrand before we moved to Barton. Had a new mascot in place, maybe a revamped badge all to coincide with a new stadium to play in. Easily could have made a big thing about new image and new stadium going hand in hand.

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Quote: SCR-SeaDiver "
Perhaps the club should make the decision now as to how it wants to go - with or without the red devil or with or without the 'Salford City Reds' logo.
( I should point out that FCUM,Man City,and Lancs.Cricket Club all have one crest that supporters can relate to.)'"


Lancs have two crests, the traditional red rose and the 'Lightning' logo for one day games. city sell a retro range with their old club crest on, and FC Utd have alternative merchandise with the more discreet 'FCUM' lettering for those who prefer that to the club crest. No harm in Salford giving people a choice between the devil and club crest.

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[b:1ut2mx8s][color=#FF0000:1ut2mx8s]Devils Disciples required - No initiation ceremony needed just enter AJ Bell Stadium on Gameday to be accepted.[/color:1ut2mx8s][/b:1ut2mx8s]:d7dc4b20b2c2dd7b76ac6eac29d5604e_46828.png



Quote: Karlos13 "Lancs have two crests, the traditional red rose and the 'Lightning' logo for one day games. city sell a retro range with their old club crest on, and FC Utd have alternative merchandise with the more discreet 'FCUM' lettering for those who prefer that to the club crest. No harm in Salford giving people a choice between the devil and club crest.'"


Valid point - well presented.I have checked and,of course,you are correct. icon_surprised.gifops:
Now if the new track suits had some lettering around the devil...

41 posts in 4 pages 
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