Quote: EX.SALF.UNI "They've tried/trying [sizeE V E R Y T H I N G[/size but the reality (that most have come to terms with) is that marketing a losing team at a ground like ours is flogging a dead horse.
On this subject though - I've been mightily impressed with the quality of video ads at the TC, and doing the social media rounds. The rock radio plugs seemed to attract a bit of praise too, though I haven't heard them myself. The new venture to bring the matches into local boozers is pretty innovative, no idea what return it'll provide but it's exposure.'"
Think the level of Marketing has improved , certainly better than the previous few seasons.
But agree marketing a winning team in any sport is alot easier, getting the product right on the pitch is vital, so being battered by 40-50 points at home is no recipe to build on home support no matter how contrived the campaign or how cost effective the tickets are.
can't believe we don't have a " next game at the willows Sign " outside the ground or the poster/ placards we used in 2007/2008. I was walking to the ground Good Friday an hour before K/o and some guys pull up to ask ' Is there a game on Today?