Salford City Reds + Marketing = FAIL

Some good points being made her about the quality of the offering (and I'd go beyond the actual game here and include the wider match experience). I have a couple of work colleagues who have been asking about making an evening of a few post work drinks, a game, and back into town, but to be honest I don't really want to: a) make them fork out £18 to endure what we're serving up (and I could also include not wanting them to endure the beer the Willows is serving up), and b) embarrass myself by making them think that entertainment as poor as what is currently on offer is what got me hooked on this sport.

Iain:

What good points you make, i over the years have introduced new fans who have stayed with the club, but I am reluctant to add new ones at present. What is on offer in terms of marketing the club & the playing side, the whole experience apart from us die hards you are just not going to enjoy.
The sooner the build starts the better! the problem is if this drags on much longer before the build starts we will not have supporters to fill the stadium.

IF THE GATES HAD OF BEEN LEFT WIDE OPEN LAST FRIDAY NIGHT THERE WOULD HAVE BEEN NO MORE IN ATTENDANCE

[iIt's a sad state of affairs but the fact remains there is a problem at the club both on and off the paddock and the sooner some action is taken by the powers that be the better.

Also that article in the Manchester Evening News about our future stadium plans is not helping one bit.

Come on Salford City Council and Peel Holding get it sorted out now....Or re-develope the Willows just like Halton Borough Council did a few years ago.
[/i

Photo Finish:

We have only got plan A & the longer this goes on the less likely we we will be able to pull us out of this downwards spiral!

Judging by the post from Cheshire Tiger on the "Thank you from Stretford high school" thread, the club has a good marketing strategy, perhaps its just one that we haven't given much thought to. We've identified a target market with a reasonable degree of success, promoting rugby league and Salford in particular, to youngsters who have little or no knowledge of the game or whether we are successful or not. I think the club (and Cheshire Tiger) deserve a lot of credit for this.