improve.

Not with limited resources no.


What problem?

that there are areas like brighouse which Batley and probably Dewsbury may also see as an area they could tap into

Yes bodies through the gates is the main purpose , the help with sponsorship would tend to be off season , so would be more technical help in dealing with potential sponsors , corporate is possibly just a case of making calls , getting out to see them , so would not really be a conflict situation , as in the ' ducking stool ' match the derbies are one example where you really could ' push out the boat '

then they need to be more creative

They could, but the majority of people from or living in Brighouse either class themselves as either Huddersfield or Halifax.

How do you suggest they do that?

but a huge amount of them will have no bias whatsoever. They will have no link to either Hudds, or Halifax.

Now im not saying everyone in Brighouse is going to start going to watch Batley. Simply that it is understandable that Batley wouldnt want to share their marketing 'tricks' with Halifax because they are in competition for fans in some areas.

as a few examples where clubs could be a bit more creative, by all means market the league together, there are five clubs, Fax, Keighley, Batley, Dewsbury and Fev all pretty close together, they can get together and raise interest in the championships, then individually market themselves on the back of that. Market their games between each other together stressing their local rivalries. Make the club which wins most points out of the games between those 5 clubs unofficial 'champions of west yorkshire', would raise interest and wouldnt cost a penny, just bang on about it in programmes and club literature.

A good idea , who [ personel wise ] would you suggest should be doing this ?

I think you will find it's the minority in Brighouse that dont have any ties to Halifax or Huddersfield. This isn't about Rugby, I meant in general. Brighouse isn't a RL town anyway. Football and particularly Huddersfield Town is the biggest sport in Brighouse.

How would selling the rivalry between Fev and Fax be marketable to people in Bingley?

A huge amount will be fully aware of all the clubs in the area , and most will already have a ' soft spot ' for one particular club , so even if you have more than one club working one area if it results in that club actually getting somebody to ' turn up ' then it would be a success

You have a choice , no or bad marketing done individually by the clubs [ because they dont have the necessary money to do it properly ' many SL clubs cant with the money ] or good marketing done for a 1/4 of the time targeted when and where most productive ?

A no brainer

People have a choice of whoever they want to support , converting ' support ' to attending paying fans is the issue

the clubs themselves, their marketing managers and chief execs.

Why would we expect that peoplel in a none-rl town already have an RL affiliation.

it would likely raise the visibility of the game, but it wouldnt directly. Selling the rivalry between Fax and Keighley may do though.

good marketing, to such a small area needn't be expensive.

This isnt a case of tv adverts, give-aways, blanket marketing treatment. This is fairly small towns, selling fairly small amounts of product at a fairly cheap price.