Dally, CEOs want cash in their banks, not lazy people not bothering to go to their games. You do get that principle right?

It all depends on "how much" MNF is worth as part of the TV deal?

I showed how in 2010 the clubs could argue against MNF based on the potential to lose $360k a game based on a 4k average shortfall in fans at $45 a ticket with another $45 spent on residuals.
2009 figures show:
192 regular season games, 3084,481 fans at 16,065
24 MNF games, 313, 629 fans at 13,068
168 non MFN games, 2770,852 at 16,493.

so, about 3,500 fans at $45 a ticket and $45 residual...potential for $315k a game revenue loss or $7.5 million and change a season or 7.5% of the deal...which I believe if you break down roughly and extract cash for SOO et al, is $500k a game.

Clubs (and their CEO's) can't have it both ways......without TV they wouldn't get the fanbase (sad social comment...but alas now true) and if they are required to cough up $450k a year out of ticket revenue to secure $6,000,000 a year in TV income then so be it.

you can only go on corresponding fixtures and reality is Sth's or Bulldogs did no worse from MNF last year.

as I said, mickles and muckles. The CEO's will use the figures that I did....showing that the average gate at a MNF game is 4k less than the ones played on Fri/Sat/Sun.

which is individually irrelevant if you only play one MNF game and your crowd is larger!

3 words... Conflict of interest.