That's my main issue.

The football advert with the two dating has football on show.

Definitely worse adverts on the TV though. I cringe everytime the BT Infinity advert comes on. Awful advert.

No expense spared on that one! Marketing and RL remain great strangers.

Indeed - it's not exactly Saatchi & Saatchi is it?

Not that it needed to be of course; a bit of heavy metal music, some big hits and silky skills, intercut with fireworks, cheerleaders and small children with their faces painted. SL advert - done.

All done after having somebody opening one of the new rolling billboards, ie this is what we are delivering to your door

Or a bloke ordering Sky Sports then cut to a Stobart truck pulling up outside his house, with the Wigan & Saints teams piling out the back and knocking the bejesus out of each other on his front lawn.

It's really not difficult.

Yep, I suggested something similar earlier in the thread, the possibilities are not quite ' endless ' , but certainly large, and I'm sure Eddie would have been happy to help

Maybe they're going to add clips of the relevant teams/players who are playing in that weekends televised games, as they do with the aforementioned p !$$ poor football adverts.

In all fairness (and that idea would have been pretty perfect to be honest!), the deal with Stobart was only announced a week or so ago. This advert was probably made before Christmas.

Shame really as that would have made a far better advert, and being really apt.

Further evidence, if any were needed, that the RFL have no discernible marketing strategy and a dearth of talent amongst their senior team in terms of marketing and PR.

Here's a good one, RFL find out if Stobarts deliver for an electronics co ( currys,comet, etc, etc ) and chase them for ' associated ' sponsorship

TV ad, stobarts truck delivering telly for electronics co, a couple of SL players bring telly out of back of truck, instal, then dive into TV and into the action

And just as an aside, who will be the 1 st rlfans poster to start a thread with

I saw the ****** ******** advert truck today on the M **

I think we'll need a sticky sorting out

I'm amazed at how poor the advert is. Not only does it not show you any of the action (so you can see what the advert is for), there is no passion from the character. Surely a sport as exciting as RL should show people how exciting it can be!

An advert full of big hits and fast tries would at least get the brand across and raise the heart rate to get you excited to boot.

Last years advert is rlhererl. Not the most exciting RL montage video I have seen, but has more chance of getting new viewers than the latest offering.

I really am amazed that someone has got paid for the new one!

To advertise Subway, you show a Subway sandwich - not a fat man. To advertise Super League, you show Super League action - not a fat man.

why are the RFL being criticised for the production values of SKY Sports?

I think only one person has, and they've jumped on the "We announced our sponsor too late so they couldn't make a decent advert" excuse it seems...

No criticism of the RFL on my part, that is down to the broadcasting partner, I,m just suggesting future potential ideas

As I put on this and the other thread, if you have the visibility of a deal like the Stobarts one, the value of it is in having several partners and using them all colectively