Femident Female Itching Relief Cream Super League.

Lets hope the RFL know how to spell Guinness then...

I'd quite like to see the RFL Guinness Super League.

Would a a great sponsor, additionally the marketing campaign the Guinness team could produce would be worth it's weight in gold. I was impressed by their adverts during the breaks of the live SL games a few years back.

its a well known brand and would create great publicity for the game

Could we ever drop the Super bit..?

As long as it's not the BNP or anything, the one who gives the RFL the most money i'm happy with!

I would drop the Super Bit, and make it the Guinness European Rugby Cup.

advertising wise. rugby is union

Well, Guinness Cup then.

I'd be willing to take less money from someone willing to give more in the way of promotion to the game personally.

why dont we just drop 'superleague'. ive said it before and will say it again, its vague, its cheesy and extremely lame.
(insert sponsor here) ERL. it makes more sense, i believe it makes for easier brand recognition if you actually have the term 'Rugby League' in it and it also applies a degree of brand homogeneity with the only other pro league in the world, the NRL.

Certainly sounds like we are under selling ourselves, but could be a good time to profit from it with the increased audiences we have now. Hopefully someone that wont mind putting together advertising packages aswell, Guinness sounds like a perfect choice