Quote ThePrinter="ThePrinter"Nope just had a look at the Catalans ones really as those were the ones that sprung to mind upon seeing the seasons total.'"
If you say so. I'm confident your agenda for checking out the viewing figures on the BARB website were entirely honourable
Quote ThePrinter="ThePrinter"The general looking at this years numbers but not putting them into a copy and paste speed sheet like yourself is that the middle part of the season was slightly disappointing when the Premiership football was on.'"
The middle part of the SL season is during the Premiership soccer off-season! However, you are correct in pointing out that Sky viewing figures during the summer months (or middle of the season) appear disappointing. This is a trend which is replicated every season I've looked at from 2007 onwards though it appears more pronounced in 2014 for some reason. For instance, Friday night SL games which produce the highest SL viewing figures compared to any other timeslot recorded 87k, 86k and a 96k in June this year. July was 110k, 97k, 119k and 120k.
The viewing trend is -----> highest viewing figures at the beginning of a new season (just like attendances) during Feb/March which then tail off in April/May as early season enthusiasm wears off. They then plummet even lower during the summer months. It isn't rocket science to work out why that's the case as folk embark on summer holidays and indulge in summer activities. SL attendances are also lower during the summer months for the same reasons.
Quote ThePrinter="ThePrinter"Just looking at the fixture list alone, the season has ended with quite a few big matches between the top sides and we had quite a few early on. The number of big clashes on Sky during the 'summer' months could've been much stronger but the fixture planners seem to have preferred to load up the end of the season to either A, take some attention away from the CC....B, go into the playoffs on the back of some big exciting clashes to whet the appetite.
We've also seen some of ridiculous choices with regards to games picked, Leeds and Saints both at home to. London rings a bell.
'"
Fixture scheduling will have some detrimental effect on viewing figures for sure, just not as much detrimental effect as the summer months do.
It is to be hoped the current "double whammy" downward trend is turned around next season as the increase in the number of big matches throughout a more relevantly structured regular season is replicated by an accompanying increase in aggregate attendances and higher viewing figures.