FORUMS > The Virtual Terrace > Top Trumps - Stadium Names |
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2760_1608132744.jpg [quote="king warrior":2yifc012]Dave do us a favour and gtfo you wopper[/quote:2yifc012]:d7dc4b20b2c2dd7b76ac6eac29d5604e_2760.jpg |
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| Quote: Fully "
You just sound bitter.....and your hatred of Cas really is both sad and amusing.'"
My apparent hatred of Cas is all in your head Fully, you really need to let it go.
Your extremely defensive reply to try and hide your club's shame is noted however.
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4157.jpg :4157.jpg |
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| Couldnt give a to$$ whatever they call it as long as it brings in funds which enables us to spend full cap like next year, always be darn lane anyway to me.
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28490_1361478234.jpg JOHNNY WHITELEY - A TRUE RUGBY LEAGUE LEGEND:d7dc4b20b2c2dd7b76ac6eac29d5604e_28490.jpg |
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| Quote: Bulliac "Are you seriously suggesting that, amongst the various considerations made by supporters before committing to a match ticket, that the name of the stadium is going to be a deciding factor in the decision of whether or not to attend a game?
In the words of Muhammad Ali - "you cannot be serious.."'"
If you're going to try a put down, at least be accurate with your sources. I think you're looking for John McEnroe, not the great Ali. HTH!!
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59709_1306485067.jpg :d7dc4b20b2c2dd7b76ac6eac29d5604e_59709.jpg |
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47283_1267997591.jpg :d7dc4b20b2c2dd7b76ac6eac29d5604e_47283.jpg |
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| Quote: Dave Lister "My apparent hatred of Cas is all in your head Fully, you really need to let it go.
Still peeved about those free Evening Standard tickets though aren't you Dave?
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12205_1307822450.png [img:32iwt8q2]http://img.photobucket.com/albums/v623/fullyitfc/cas-4-1.jpg[/img:32iwt8q2]:d7dc4b20b2c2dd7b76ac6eac29d5604e_12205.png |
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| Quote: SaintDavid "'Price of everything, value of nothing...'
Stadium naming rights are now a part of professional sport, but any business such as Cas need to consider the value impact of any partnerships entered into. Its possible and likely that the income from the deal will outweigh any lost revenue from fans or other sponsors staying away because the name is ridiculous, however I think it is also likely that this deal devalues the quality of the Cas brand. It paints them as desperate for cash, willing to sell out and make themselves sound ridiculous for the sake of a quick buck. In other words it devalues the brand. Short term gain, long term loss. If we advertise the fact we're that desperate for money what impression does that give of our game?'"
We've increased our commercial income by 70% this year. Sponsors couldn't give a toss what the name is called, only that they get a ROI.
The sport IS desperate for cash. Don't kid yourself otherwise. The game is built on sand with many clubs struggling to break even or relying on benefactors to spend what they need to compete. Take away benefactors and a lot of Super League would go pop over night.
As for devaluing a brand, how about a brand being devalued by giving away a title sponsor for free and then failing to get a new sponsor for the league the following season?
Sorry; we should be applauding any club that brings money into our game and drives up their own income. It's what good businesses do and whether the stadium is the Rapid Solicitors Stadium, KC Stadium or Mend-a-hose Jungle, it's all money that is badly needed in our game.
If you think that money isn't needed, then I'd be genuinely worried. I was at Headingley several seasons again when they had a "blood bin sponsor". That may offer some comedic value but credit to them selling something as a commodity. Sport is a business, whether you like it or not. And to run a business you need money coming in and advertising (or sponsorship) is one way of doing it.
For what it's worth, Mend-a-hose are loyal sponsors and their Director is also the Director of Cas. They probably have invested in the club not only to drive it forward but also to help improve the ground badly and look to restore the club to its former success, which we are by spending the cap next season. Bravo, I say. After all, you've all been crowing about how Cas "drag" Super League down and how we should spend the cap. Be glad we've found a way to facilitate that.
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2760_1608132744.jpg [quote="king warrior":2yifc012]Dave do us a favour and gtfo you wopper[/quote:2yifc012]:d7dc4b20b2c2dd7b76ac6eac29d5604e_2760.jpg |
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| Fully, what would your opinion be if Castleford picked up what could be argued as an unethical sponsor?
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1271.jpg Whenever you find yourself on the side of the majority, it is time to pause and reflect.
Mark Twain
Build Bridges NOT Walls:1271.jpg |
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| Quote: Hessle Roader "If you're going to try a put down, at least be accurate with your sources. I think you're looking for John McEnroe, not the great Ali. HTH!!'" Well, they're both yanks.....so I got the accent right, more or less..
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47035_1386433761.gif We can be bold enough to make a stand and do battle for our views and beliefs. But we must strive to be mature enough not to resort to unnecessary personal attacks upon people with opposing views.:d7dc4b20b2c2dd7b76ac6eac29d5604e_47035.gif |
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| What a load of tosh it's money for effectively nothing. A stadium name. Jes. Weldon Road.
What does that mean, bet most have never looked it up.
Well I will save you the time.
Weldon = From the spring hill.
Yep lost of rugby history lost in that meaning.
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12205_1307822450.png [img:32iwt8q2]http://img.photobucket.com/albums/v623/fullyitfc/cas-4-1.jpg[/img:32iwt8q2]:d7dc4b20b2c2dd7b76ac6eac29d5604e_12205.png |
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| Quote: Dave Lister "Fully, what would your opinion be if Castleford picked up what could be argued as an unethical sponsor?'"
Difficult question and depends on circumstances.
If the company is operating legally and the service they provide is legally then they have the right to advertise like anyone else, even if you or I don't agree with the service they provide.
If there are other sponsors knocking down the door then I would always go with the other sponsors first.
You have to think what's best for the club; if you associate yourself with a company like that is it going to deter fans from supporting the club, is it going to affect your brand to the point where no one else has dealings with you. You have to take into consideration the wider perspective.
However, if the club was on the cusp of going under and little to no chance of salvation and the only way out was a company offering this money, would you take it? Is the club bigger than me....yes? I'd probably consider accepting the money in that situation.
Let's turn this on it's head. With all the rumours with London now and the only chance of maintaining a salary cap spending Super League team next season was if a perceived unethical company - in your eyes - made an offer and said they'd pump loads of money into marketing and running the club, what would you do or say? Would you jump ship? Even if it aided in London becoming a successful club/brand at the pinnacle of the sport?
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12205_1307822450.png [img:32iwt8q2]http://img.photobucket.com/albums/v623/fullyitfc/cas-4-1.jpg[/img:32iwt8q2]:d7dc4b20b2c2dd7b76ac6eac29d5604e_12205.png |
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| Quote: bewareshadows "What a load of tosh it's money for effectively nothing. A stadium name. Jes. Weldon Road.
What does that mean, bet most have never looked it up.
Well I will save you the time.
Weldon
But the ground is Wheldon Rd, not Weldon Rd.
What does the 'h' changing the meaning to? Scrap that, I already know. It means "Rugby League God's church"
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| As you can all see, Cas fans couldn't care less if we changed the name ten times a season for sponsorship. We all know it as Wheldon Road anyway and will continue to do so. Well done Cas.
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1271.jpg Whenever you find yourself on the side of the majority, it is time to pause and reflect.
Mark Twain
Build Bridges NOT Walls:1271.jpg |
Moderator
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| Quote: DJKYLE "As you can all see, Cas fans couldn't care less if we changed the name ten times a season for sponsorship. We all know it as Wheldon Road anyway and will continue to do so. Well done Cas.'"
....and they'll continue to go 'down t'lane', you mean
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| Quote: Bulliac "....and they'll continue to go 'down t'lane', you mean
Exactly, why I've written "road" I don't know! Long week
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"I've been rich & I've been poor. Rich is better." DLR: |
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| I misheard this on the radio, thought they said it was the Rentaghost Jungle...had visions of Mr Claypole being the new mascot
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