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Quote: Redchemic "Widnes have also had their marketing caps on of late. At our last home game there were flyers handed out stating that earlybird season tickets are to be frozen at £156 and anybody taking up the offer for next season can take up the same offer for 2012 should we get in Super League.

Nowhere near as good value as Bradfords (maybe a sign of serious problems at Odsal)? offer but credit is due nonetheless.'"


capacity at halton = 12,000
capacity at odsal = 23,000

thats why bulls are so cheap.

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I'm not a season ticket holder as I works shifts and it's not an option, but if Leigh did this I would definately get a season ticket. It would save messing about getting tickets before games, it's financially viable for me and I bet there are a hell of a lot of Bradford fans in the same position as me too.

I bet shirt sales fly next year too with the fans having more money in their pocket, this leads to better shirt sponsors. I just hope Bradford get better shirts next year!

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Quote: El Pac Carnegie "Will this not cost the club money in the long run? It's a stonking idea to get the crowds in I just question whether it is sustainable.'"


Maybe not in the long run, but should do in the short term. At the end of the day Bradford arent going to get 10,000 season tickets at the moment, so its a good way of increasing attendances, and hoping those will continue to stay. If anything more fans can mean more money spent on other items that will benefit the club.

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the way id go about it if i were bulls CEO :

price them cheap, get crowds as high as possible. get a good atmosphere at odsal, which with less than 10,000 in there looks and sounds awful. once it builds up and there is a good atmosphere slowly increase ST price by around 10 pounds per season

huddersfield should do the same. i know they had a cheap ST offer last year, but 8500 in a stadium holding 23,000 just looks s**t

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Maybe they could add 5 or 10 quid on a replica shirt, but tell the fans that they are doing that to help pay for the cheap season tickets?

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If other clubs did this I'd be buying a ST for my father-in-law (KR) and for myself (French club - despite never going to get there in 2011). I'm half tempted to buy a friend of mine a Bulls ST for Xmas, despite his living in the midlands.

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If I lived away from Leigh and an SL club in the town that I lived in did this offer, i'd pledge just to go watching top flight SL!

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Quote: jonny the leyther "If I lived away from Leigh and an SL club in the town that I lived in did this offer, i'd pledge just to go watching top flight SL!'"

a046.gif
God...the quins lot are going to hate you icon_lol.gif

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You've lost me Gutterfax!?

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Quote: jonny the leyther "You've lost me Gutterfax!?'"

You wrote....
Quote: jonny the leyther "If I lived away from Leigh and an SL club in the town that I lived in did this offer, i'd pledge just to go watching top flight SL!'"


I thought........what if you'd said...
Quote: jonny the leyther "If I lived away from Leigh IN LONDON and HARLEQUINS RUGBY LEAGUE did this offer, i'd pledge just to go watching top flight SL!'"


In a recent issue of RL World, the Marketing Manager at Quins stated that the RFL had established through extensive research, that 1,000,000 people in London had an interest in RL. I would estimate that there are at least 2,000,000 people from the heartlands living and working in the Capital and surrounding areas.....therfore, offer £60 for 13 games of top flight RL.....MARKET IT PROPERLY and see what happens. Let's face it......it couldn't be any worse than it is at the moment [size(could it?)[/size

I occasionaly post marketing ideas on the Quins Board icon_lol.gif and this may be another one!!!! ergo...my anti-fans will blame you........

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Good idea to get people through the gates but it will hit them hard in the pocket I would imagine. I guess they are banking on a large percentage of them to buy passes for their kids too but they are still going to need to sell 15000+ to see monetary benefit.

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Ah, got you! Been up since 4! I think it would be a cracking marketing ploy for Quins.

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Quote: Mr. Zucchini Head "Good idea to get people through the gates but it will hit them hard in the pocket I would imagine. I guess they are banking on a large percentage of them to buy passes for their kids too but they are still going to need to sell 15000+ to see monetary benefit.'"


Not really, you know. Much of the shortfall will be made up by increased ancillary income - and there is plenty of scope - and the likes of sponsorship/hospitality income where bigger crowds (and we would hope much better performances) provide the potential for considerable increases here. But yes, its a huge leap of faith by the club. I think they've pulled off a real coup here.

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Quote: Adeybull "Not really, you know. Much of the shortfall will be made up by increased ancillary income - and there is plenty of scope - and the likes of sponsorship/hospitality income where bigger crowds (and we would hope much better performances) provide the potential for considerable increases here. But yes, its a huge leap of faith by the club. I think they've pulled off a real coup here.'"


clearly copying what the bradford soccer side did

it was very succesful for them

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Quote: UllFC "Credit to Bradford for trying something, they have to stem the drastic reduction in crowds somehow.'"

the only way they will do that is to start bullmania mk2 and earn lots of success on the field at same time and have a brilliant marketing team on board,unfortunatley i cant see those days ever coming back to odsal.

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