Something like this would be pretty decent for the 4nations etc. www.youtube.com/watch?v=7tpaesfY8Ig NZ doing the haka, the aussies are coming.... that would get the attention of anyone who doesn't watch RL. My mates at uni didn't even no we played against them. They didn't even realise the cup finals were at Wembley and OT.

Something like this would be pretty decent for the 4nations etc. www.youtube.com/watch?v=7tpaesfY8Ig NZ doing the haka, the aussies are coming.... that would get the attention of anyone who doesn't watch RL. My mates at uni didn't even no we played against them. They didn't even realise the cup finals were at Wembley and OT.

Now this is how you promote a game! www.youtube.com/watch?v=yP3TjSvJsNI

Now this is how you promote a game! www.youtube.com/watch?v=yP3TjSvJsNI

Wakefield have just announced a TV ad for their next game against Leeds, it's due to go out between Emerdale and Coronation St.

There was an advert a few years ago with England RU player Josh Lewsey, which took the out of footballers. All you need is a few ideas, get them on you tube and they should could/spread.

A few videos of players ing about with no shirts on for instance would wizz round the female population and get attention.

SL could have some little challanges they could tape - players from different teams doing bench press competetions, or arm wrestling, or sprint competetions, or audacious ball skills.

RL is always poorly represented. I remeber a few years ago watching a superstars type program, Austin Healey represented Rugby Union - he was still and England International at that point, but they got Martin Offiah to represent Rugby League. The only thing was, Offiah had essentially retired from League after his stint at London and was actually playing lower level rugby union. He proceeded to get beat by healey in a number of events including the sprint. A ridiculous showing, caused by nothing by Offiah being the only household RL name.

rlhttp://wildcatsrl.tv/rl

There is something HUGE missing from that advert.

Do tell.

What Wakefield Trinity Wildcats are and what they do.

The actions shots don't give that away?

Not to people who arent familiar with the game, who are the people they are likely to be advertising to during Emmerdale.

If you didnt know Wakefield were a rugby league side playing in the super league which is the fully pro, top-tier of European Rugby League then you wouldnt know afterwards either.

But people are aware of sport in general, and if the advert entices them to find out more by visiting the website or giving the ticket hotline a call then I don't see the issue.

But you could get people finding out more by visiting the website in much easier and cheaper ways. I doubt anyone is going to ring the ticket hotline to find out who WTW are.

Whilst it is undoubtedly a good thing to see clubs do this sort of promotion, it seems quite ridiculous that a broad marketing campaign like this fails to address basic points like who are you? what do you do? and why should i care?

Especially in an advert that is only going to be shown once.

Do you really need to have an opinion on this, especially such a pedantic one. It's obvious what the ad is for, don't be such a pedant. We are not trying to attract people who don't know what RL is or who Trinity are, we are attempting to remind folk who are perhaps lapsed that we are still here.

I can't believe anyone could be so petty as not to realise that.

Good advert, not the best in the world but it's fantastic that potential millions of people will see this.

P.S. a quick google search on the clubs name should sort out your HUGEEEE problem smokey. Good work by Mr Glover

If it really is simply to remind people you exist. Its a very expensive way of doing so.

You may wish to defend everything which comes out of your club as your misplaced view of supporting them, but thankfully we arent all cursed with your idiot blinkers.

In your impotent rage you may have also missed that this is a thread for people to discuss the marketing of the game, what they like what they dont like, what works, what doesnt, what we should try, what we shouldnt. Not as you may have lets all bow at the feet of Wakefield now they have done something pro-active in marketing themselves for the first time in a million years.

It is good that Wakefield are doing this sort of thing (i have already said that but maybe you missed it), More clubs should do this type of thing. It is however a big mistake not to mention the sport or the competition they are playing in when trying to advertise Wakefield, because not doing that excludes many many many more people than it could ever hope to include. And it would ridiculously easy to say "This Sunday the Wakefield Trinity Wildcats clash with the Leeds Rhinos in The Super League, Europe's premier Rugby League Competition".

Hopefully Mr Glover will learn what works and what doesnt from this campaign to improve it in the future and he hasnt taken the Vastman approach of just pretending everything is wonderful and the campaign is 100% correct on first go.