Because he is the self proclaimed Daily Llama and we all need one of those in our lives.

Barry McKenzie knew there would be doubters. People who would criticise his ideas for saving professional Rugby League in London from the slow death that it's been suffering since 1980.

Barry McKenzie has come up with ideas that if correctly administered could be the defibrillator (or Packer Whacker as we used to call them back home) that they so desperately need to try and correct the irregular heartbeat of this sick, dying soul less club that is currently called Harlequins RL.


People will soon realise that the McKenzie way.... is the RIGHT way.


Lets hope it's not too late. That plug on the Harlequins RL life support machine is slowly moving a little bit further out of the socket every day.

whether they target RU fans, or Aussies/Kiwis or inner city gangs or the Pakistani community is largely irrelevant - at least they would be trying something. Anything targeted with a bit of ambition, creativity and flair is better than they are doing now - and will get more people in than sitting back and waiting for people to turn up.

are showing the powers above the way to move forward, and just because, like STD's, two of you come along at the same time, does not mean your message should be silenced.

Why can't people like you comprehend the bleedingly obvious? Marketing and promotions cost money, this is especially true in a place like Greater London where the market for entertainments is huge and highly competitive. Quins RL don't have much money to spend on marketing, that's it, our marketing is entirely related to how much we have to spend, not a lot! There have been marketing initiatives, but we simply don't have the money to put out a campaign that will make a significant dent. Don't get me wrong, there are Quins fans who don't get this either, and it is entirely legitimate to ask whether we're getting the best of the extremely limited resources we do have (as long as there's no pretence that they aren't anything other than extremely limited because ultimately you get what you pay for), but it's totally stupid to claim they're sitting back and doing nothing.

Good post

you dont need loadsofmoney to target and engage with a community - whatever community or group it is.

if they choose the ANZAC expats - it doesnt cost much to have players going out and doing sessions and appearances in places where they are located.

it is all about engagement - and building relationships....you dont need to invest huge amounts of money to do that.

negative attitudes prevail all the way it seems.

I fully concur with Bazza except one thing.

VB and Tooheys New are horrible, they rival Melbourne bitter and xxxx gold as the most vile beers I've ever had the misfortune of drinking.

Not sure who this is directed at more....bazza the troll or Homer the moderator........still, rings true for both of you (and yes homer, I have read the AUP

)

You're not paying attention are you? Most Aussies are not interested in SL, those that are already come along. I've met (and played alongside for a spell) Aussies who love RL, who'll make all kinds of sacrifices to play amateur RL but haven't got the remotest interest in SL. Trying to build relationships with people who know about the club but have never been interested in it is not a way forward.

And it's not even about huge amounts of money, so don't know why you pulled that out of your , we have very little money, and we're trying to make an impression in the most competitive entertainments market in the country, with a population of millions. We already have development people working with kids, but where exactly are you going to send "players going out and doing sessions", don't tell me the Shepherds Bush Walkabout or I'll wet myself? In most other places where SL is played the players have some form of public awareness, the average shopper in the Hardshaw Centre or Tontine Market will know a smattering of Saints players (even if just by name), here that's not the case. In the past the club has tried raising awareness in Twickenham and surrounding areas with players doing appearances trying to drum up awareness, but it's a losing battle with the money we actually have to spend.

fine, the ANZAC community is just one segment of the market that Quins could target - if that one isnt appropriate, there are many more.

You seem to be in the know....what exactly are Quins doing? who is the target market? have they actually identified one? what are they doing to promote themselves to that market? who are they competing against? what can they offer that is different to the competition?

i've heard plenty of what they are not doing - not much about what they actually are doing (and dont mention the Facebook promotion thingy, or I might just have to wet myself).