You'll struggle to find anyone in the world of PR that genuinely subscribes to that theory. This media attention is good for Hearn, but RL simply comes across as a desperate and dying sport.

My point stands that Hearn is the wrong answer to the wrong question.

People are asking "who can save us?", when they should really be asking "what do we need to do to save ourselves?"

I'm not averse to anyone coming in with new ideas, but anyone coming into this sport today - including Hearn - would be hamstrung from day one by key stakeholders who aren't, and have little intention of, pulling their weight.

What he said.

Easily the best man for the job. Get him on board asap

Regards

King james

Certain clubs can do a lot more to promote themselves in the community and on match days

Ralph Rimmer’s response sounds a little desperate for a man supposedly in charge of the sport.

What did Mr Rimmer have to say ?

"We'll take help from wherever we can get it."

A well written piece... Why rugby league would be wise to resist master marketer Eddie Hearn's beguiling offer of glitz and gimmickry www.independent.co.uk/sport/rugb ... 90231.html

A well written piece... Why rugby league would be wise to resist master marketer Eddie Hearn's beguiling offer of glitz and gimmickry www.independent.co.uk/sport/rugb ... 90231.html

If by "well written" you mean it criticizes Hearn whilst offering nothing constructive about how RL should promote itself.

It's not really his job to do that though is it?

"Well written" means to me that it would be a balanced piece looking at options & alternatives. If I just want a naysayer then I'd visit this forum.

"Well written" means to me that it would be a balanced piece looking at options & alternatives. If I just want a naysayer then I'd visit this forum.