Quote: Wellsy13 "For some reason you seem to be assuming that I don't go to internationals? I went to all the England games last year, mate. But your typical RL fan doesn't have the same attachment to the game as me and it would be foolish to schedule games in such a way given our small amount if support in this country.'"
Assumptions based on your replies and I apologise If I misinterpreted them.
The bolded part of your post is interesting....If typical fans have no attachment to Internationals then perhaps, as I believe JB was suggesting, the time has come to rethink?
Quote: Wellsy13 "End of season internationals are at the end of the season. Well done. What day? What time? Where? You do realise the longer you leave these things, the more chance your average person is going to have made other plans (or been dragged by his missus to some do)? People aren't just going to leave their weekends free. Schedules need announcing early, tickets released earlier and marketing done in advance.'"
Excuses, excuses...which fail to hide the fact that the end of season Internationals have, since 2004, been played on roughly the same dates every other year (WC yrs excepted).
Quote: Wellsy13 "
The RL public are apathetic, but that's for a reason, and if the folk at the RLIF (and ARL/RFL) keep scheduling games because of this apathy instead of addressing the reasons for this apathy, the international game won't grow. They've made a good start with the RLWC, but in doing so have completely left out this year's series.'"
Again Wellsy, knowing the SH based RLif is madder than a bag of ferrets, does not stop ppl from attending and supporting Internationals played in [ithis [/iCountry...you want to send a msg to love and his crew? Pack the bigger UK stadia out and create interest....they will follow the dollars and media lights.
Quote: Wellsy13 "I believe that when you invest £29m of Sport England money into developing grassroots sport, it kind of makes an increase in participation believable. But you be a cynic if you like, and you talk down the game based on no evidence whatsoever. That's a great argument you've got there.'"
Not an argument, just an...observation. Sport England invested far more £’s in grassroots union...How did their participation rates trend? Tho, admittedly union has a very long history of falsifying numbers.
Are the Sport England figures still based on a telephone survey every six months? This was discussed on another forum and (going from memory) the consensus was the methodology was somewhat....flawed
Quote: Wellsy13 "It's up to the marketers of the game to come up with campaigns, not the fans. RL is a business, not a charity. Businesses have a loyal base of customers. So does RL. But you cannot rely solely on those customers. You need to be making new ones all the time, and that is up to the business.'"
New customers to increase your ‘loyal’ fan base across two hemispheres who prefer the club game to Internationals..
Quote: Wellsy13 "RL will not survive in word-of-mouth marketing.'"
Its the year 2012...with one click of a mouse in his poster strewn basement gf can hit up ‘000s of
unsuspecting marks potential future consumers...I’m not suggesting replacing the more traditional marketing and ad campaigns btw, but to suggest that existing fans have no part to play is, to me anyway, a bit daft.
From the Arctic Monkeys to Joseph(no relation) Kony, grassroots social media can and does influence behaviour...Compare the constant negativity of this thread with the similar Rugby League and the olympics thread on planet puntmunkey...its kinda hard to tell the difference.