I just read Underhill's comments on the BBC website responding to England R.U's performance against the Welsh.

" If you don't like scrums & line outs go watch Rugby League"!. Isn't a comment like this a great opportunity for our sports marketing team to get a hold of and push to a new audience?

Matt Dawson - “There were five offloads in that game. As much as I am a purist and there will be parts I enjoy, my kids are not watching the game. They are thinking it is just a load of bodies on the floor. ....Far too often now, rugby is turgid.”

Let’s get the word out,

Who's the target audience for this marketing ?

People who don’t like scrums and line outs

So probably around 10% of union followers - doesn't amount to a lot off people across the nation, and let's be honest, as pointed out regularly on here, Union is only played in the South / South West, so unless we are serious about expansion, marketing would be a waste of money.

Let's face it, without the crowd and the atmosphere, he's right

You honestly believe Union is 'only played in the south/south west'?

I was thinking that, breathtaking ignorance.

Union people watch rugby league too anyway

I would like to run an idea by you all & I am fair game, reasonably thick *skinned* & so prepared to take the fall out !

If I were in such a position at SLE/RFL or able to pull the strings of both, then I could see mileage in this.

Take the headline/strap line & put out a video of some of the dreariest RU available to really sombre dreary music & a juxtaposing piece of hard hitting, fast & aggressive, skillful R.L to hard hitting rap or rock music & get it out there to as many outlest & as often as possible.

Get into a war of words with Kick & Clap, much in the same way as Wire & Salford did on Twitter.

Keep poking the fire & raising the profile, above all invest in the profile of Rugby League.

A little too ambitious for our current incumbents I suppose, but then I get the impression they don't like to think or do !!!

As a sport that meekly let them adopt the name "rugby world cup" I doubt very much we could go toe to toe in a media spat. It would be like the corner shop slagging off Asda.

Yeah, we could have a 'my Dads bigger than your Dad' kiddy fight....

I do sometimes think we don’t get our voices out there enough? The Union England Ireland game was dire but the Union press waxed lyrical bout the defence & coaching. Was that not the time to point out that Ireland’s coach, England’s off half & captain not to forget one of their expert pundits were all products of the Wigan club. They also forget to mention where the defence coach who has so improved the French side came from. The only comment I heard in the Welsh game was about a tackle that went unpenalised as being like a League shoulder tackle ( ignoring the fact we have been rid of them foe a few years)
The only thing is that no matter what we say the press won’t upset the Union at any cost so our sport will get sidelined unless of course some idiot gets caught doing drugs or belting someone in a pub the it’s League star in disgraceful downfall.

Jon Clarke is involved with England as well, as well as George Ford.

I thought I had included Ford did he not come on as off half? But you get my drift, isn’t his dad still involved at a top club? I have lost track of their game.