| FORUMS > The Virtual Terrace > CFL Expansion...and Lessons for RL |
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www.cbc.ca/news/canada/new-bruns ... -1121.html
Bear with me here...
The Canadian Football League has clearly decided that the best strategy for expansion is to target an area with road games.
Now, would this be an appropriate strategy here too? (If you scrapped Magic Weekend, I'm sure it would) Get 3 or 4 SL teams to take a home game to a large urban area across a summer, and see what the reaction is. Even better, make it a double header with the nearest semi-pro or conference team.
As an example- 2014. Get Wigan, Saints and Leeds (let's be frank, the best-known teams to a non-RL fan) to play a game each in a major urban centre not too far off the heartland- Birmingham, Nottingham, that kind of place. Get teams like Wire, Widnes, Salford playing in Stoke-on-Trent; get FC, KR, or some such playing in Newcastle, Middlesbrough. Don't just do it as a one-off, do it as a concerted effort over several years if needs be. If it doesn't work, drop it- but surely testing the water is a good way to achieve expansion, rather than just plunging in.
What do you all think?
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www.cbc.ca/news/canada/new-bruns ... -1121.html
Bear with me here...
The Canadian Football League has clearly decided that the best strategy for expansion is to target an area with road games.
Now, would this be an appropriate strategy here too? (If you scrapped Magic Weekend, I'm sure it would) Get 3 or 4 SL teams to take a home game to a large urban area across a summer, and see what the reaction is. Even better, make it a double header with the nearest semi-pro or conference team.
As an example- 2014. Get Wigan, Saints and Leeds (let's be frank, the best-known teams to a non-RL fan) to play a game each in a major urban centre not too far off the heartland- Birmingham, Nottingham, that kind of place. Get teams like Wire, Widnes, Salford playing in Stoke-on-Trent; get FC, KR, or some such playing in Newcastle, Middlesbrough. Don't just do it as a one-off, do it as a concerted effort over several years if needs be. If it doesn't work, drop it- but surely testing the water is a good way to achieve expansion, rather than just plunging in.
What do you all think?
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Superb idea, let the games be well promoted, fairly priced, and choose good grounds and it's a winner. I think double-headers would be a superb idea too. Pivot the season around a few showpiece games, as double headers.
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It has been done before
Gateshead v wigan @ tynecastle
Halifax v sheffield @northampton
Hull v hudds @ gateshead
Just three locations i remember, some football teams may not want rugby played at their grounds
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I've always been quite fond of this idea.
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| Prior to the chimp currently running London being employed, London played OTR games between 1998 and 2005 on 9 occasions...with an average attendance of 4,962 per game. This is 1,208 more than the average attendance for London in the SL era and shows that when games are taken on the road, the "locals" do turn out. Said chimps average for on the road games is a paltry 3,270 which he claims as a sign of success 
The flip side to this is that 13 SL clubs do actually play one game a year near a rather large urban and the fans don't seem that bothered about turning up  ....
..as some have said, it comes down to how much marketing you're prepared to pay for up front! |
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Souths play a home game in Perth next week, the Bulldogs play at home in Mackay next week as well. These are both return trips. We only have to look at our own game to see this in action. Realistically Perth have a great shot at getting back in to top level League in the next few years.
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I don't know what some people here are on .....
If there were to be a Baseball (example) game in Cas, what would the attendance be and the long term effect of Baseball in Cas be ??? Nobody and nothing.
Come on !!!!
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| Quote: Cas Till I Die "I don't know what some people here are on .....
If there were to be a Baseball (example) game in Cas, what would the attendance be and the long term effect of Baseball in Cas be ??? Nobody and nothing.
Come on !!!!'"
I'm not sure you could have missed the point any further than that. |
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| Quote: Him "I'm not sure you could have missed the point any further than that.'"
Lets take Leeds vs Wigan to Birmingham. All the locals will forget life long ties to Villa or BCFC and start watching RL.
If that's not what the OP was getting at please enlighten us all ..... |
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| Quote: Cas Till I Die "Lets take Leeds vs Wigan to Birmingham. All the locals will forget life long ties to Villa or BCFC and start watching RL.
If that's not what the OP was getting at please enlighten us all .....'"
Because 100% of people in Birmingham are life-long fans of footbal teams. And of those 100% not 1 person would maybe follow two sports. |
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| Quote: Cas Till I Die "Lets take Leeds vs Wigan to Birmingham. All the locals will forget life long ties to Villa or BCFC and start watching RL.
If that's not what the OP was getting at please enlighten us all .....'"
All? It appears to be only you struggling with the concept of trying to introduce new audiences to the sport. I think most people would suggest areas where there is already an RL presence even if only small. I would say Nottingham has potential along with some of the new clubs admitted into Championship 1. |
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Yes games need to be taken on the road. The NRL takes games to Perth, Adelaide and Cairns and I think its crazy that no top league SL game has been taken to Bristol for instance when a world cup game is being held down there.
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| Quote: Cas Till I Die "I don't know what some people here are on .....
If there were to be a Baseball (example) game in Cas, what would the attendance be and the long term effect of Baseball in Cas be ??? Nobody and nothing.
Come on !!!!'"
It would be a sell out crowd. Anything different to the norm attracts folks. |
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| Quote: Cas Till I Die "I don't know what some people here are on .....
If there were to be a Baseball (example) game in Cas, what would the attendance be and the long term effect of Baseball in Cas be ??? Nobody and nothing.
Come on !!!!'"
Are you that closed minded? |
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Agree with CDIT but .........
.....we might as well die trying than wriggling about in that dreadful M62 net.
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