| FORUMS > The Virtual Terrace > RFL in marketing shocker |
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[url=http://forums.rlfans.com/viewtopic.php?t=438945:297hvygy][img:297hvygy]http://www.rlfans.com/images/sig.gif[/img:297hvygy][/url:297hvygy]: |
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| On the tube in London today I saw a poster advertising the challenge cup final.
Granted it was one A4 out of about 100 going up the escalators but atleast they are trying 
Has anyone else seen any RFL efforts to promote the game outside of the heartlands? |
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thats a really poor choice of thread title for something that is praising them ...
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“At last, a real, Tory budget,” Daily Mail 24/9/22
"It may be that the honourable gentleman doesn't like mixing with his own side … but we on this side have a more convivial, fraternal spirit." Jacob Rees-Mogg 21/10/21
A member of the Guardian-reading, tofu-eating wokerati.:d7dc4b20b2c2dd7b76ac6eac29d5604e_755.jpg |
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| Quote: dally messenger "thats a really poor choice of thread title for something that is praising them ...'"
10,500 miles away & still went over your head. |
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[quote="dally messenger":1gysl9ow]was watching an nfl doco. on one of their teams and they used the term bomb to describe those long high passes from quaterback to running back and i think gibson took that idea, realized you cant throw the ball forward in RL and adapted it to a "bomb" kick we have[/quote:1gysl9ow]
[quote="eels fan":1gysl9ow]You poor poor obsessed fat ex vichyballin potato thieving stoaway.[/quote:1gysl9ow]:d7dc4b20b2c2dd7b76ac6eac29d5604e_6679.png |
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| Quote: HKRCraig "On the tube in London today I saw a poster advertising the challenge cup final.
Granted it was one A4 out of about 100 going up the escalators but atleast they are trying ![]()
Not the first time they have marketed like this outside the M62 corridor. Because Harlequins Rugby League marketing department have trouble lacing their own shoes, the RFL took over the marketing of the Manly warm up game. They actively promoted the fixture, negotiated deals with TNT and in general, were responsible for a crowd of about 6,500 at the game. As a result, the RFL showed QRL how to promote the game with a bit of effort........
.......alas, QRL chose to ignore this success, didn't harvest data about those australians who came to the game, didn't ask them back to the SL seasons games and therefore are looking at a minimum -5% drop in gates this season when compared to last.
I also know that the RFL are looking at a campaign of promotion for the CCF along the london OVERGROUND network, which runs from the east to west through north london and has good links to wembley stadium.
Just a shame that the team from TW2 don't pay attention really 
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Yes:44088.jpg |
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| Quote: gutterfax "Not the first time they have marketed like this outside the M62 corridor. Because Harlequins Rugby League marketing department have trouble lacing their own shoes, the RFL took over the marketing of the Manly warm up game. They actively promoted the fixture, negotiated deals with TNT and in general, were responsible for a crowd of about 6,500 at the game. As a result, the RFL showed QRL how to promote the game with a bit of effort........
.......alas, QRL chose to ignore this success, didn't harvest data about those australians who came to the game, didn't ask them back to the SL seasons games and therefore are looking at a minimum -5% drop in gates this season when compared to last.
I also know that the RFL are looking at a campaign of promotion for the CCF along the london OVERGROUND network, which runs from the east to west through north london and has good links to wembley stadium.
Just a shame that the team from TW2 don't pay attention really ![]()
I thought Quins got someone new in to take over marketing whose job was to get bums on seats, surley they should be looking at the RFLs marketing schemes if its thier job to boost attendances.
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you can actually buy adverts that were put up in the 1920's and 30's on buses and the tube...
i have framed versions of the 1938 (Salford's only win!) and 1931 (which refers still to 'Northern Union') posters in my bathroom...
ps. because of Northern rail sponsorship i often see posters for rugby league. Seeing Malc Alker holder the NR Cup aloft, when on a train from Newcastle to Morpeth is rather surreal...
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| Quote: tigertot "10,500 miles away & still went over your head.'"
what, its only acceptable if it goes over your head from close by?
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[quote="dally messenger":1gysl9ow]was watching an nfl doco. on one of their teams and they used the term bomb to describe those long high passes from quaterback to running back and i think gibson took that idea, realized you cant throw the ball forward in RL and adapted it to a "bomb" kick we have[/quote:1gysl9ow]
[quote="eels fan":1gysl9ow]You poor poor obsessed fat ex vichyballin potato thieving stoaway.[/quote:1gysl9ow]:d7dc4b20b2c2dd7b76ac6eac29d5604e_6679.png |
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| Quote: Ashulster "I thought Quins got someone new in to take over marketing whose job was to get bums on seats, surley they should be looking at the RFLs marketing schemes if its thier job to boost attendances.'"
Mmmmm...........not really just marketing. We advertised for a CEO and a Marketing Manager at the start of the season and ended up with 1 x General Manager?
To be fair to the GM, he is trying.............but with very little sucess. |
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:d7dc4b20b2c2dd7b76ac6eac29d5604e_1034.jpg |
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| Quote: mmp "you can actually buy adverts that were put up in the 1920's and 30's on buses and the tube...
i have framed versions of the 1938 (Salford's only win!) and 1931 (which refers still to 'Northern Union') posters in my bathroom...
ps. because of Northern rail sponsorship i often see posters for rugby league. Seeing Malc Alker holder the NR Cup aloft, when on a train from Newcastle to Morpeth is rather surreal...'"
Carnegie 9's have got an advert outside Kendal station, which was strange. |
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kcab sfrawdder
Luck is a combination of preparation and opportunity
Just to avoid confusion Starbug is the username of Steven Pike
SOMEBODY SAID that it couldn’t be done
But he with a chuckle replied
That “maybe it couldn’t,” but he would be one
Who wouldn’t say so till he’d tried.
So he buckled right in with the trace of a grin
On his face. If he worried he hid it.
He started to sing as he tackled the thing
That couldn’t be done, and he did it!:9005.jpg |
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Quote: Lord_Percy "Is there a web site for that sort of thing? Reckon it'd be well worth a look.'"
www.ltmcollection.org/posters/re ... arch=rugby
i framed them myself after buying them. the 1931 one is my favourite - row two, third along |
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Quote: Lord_Percy "Is there a web site for that sort of thing? Reckon it'd be well worth a look.'"
www.ltmcollection.org/posters/re ... arch=rugby
i framed them myself after buying them. the 1931 one is my favourite - row two, third along | |
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1113.jpg
Please Allow Me to Introduce Myself
I'm a Man of Wealth and Taste
Oh, and the back to back, having a laugh, RL Fans Predictions League Champion:1113.jpg |
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| Quote: mmp "www.ltmcollection.org/posters/results/results.html?IXsearch
I'd agree with you on that one. Thanks, some interesting stuff on there.
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| Quote: gutterfax "Ohhh...we are bitter aren't we ![]()
In fairness, it was completely on topic. Bar the odd poster for the Northern Rail Cup on trains (and the 'Paul Rowley train' appearing in Coronation St  ), there is sod all advertisement up here for England games etc.
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