Quote infamous grouse="infamous grouse"Changing their name to incorporate Manchester may help attract business sponsors other than that I don't see any benefit.'"
Agreed.
The Manchester moniker may help but, we're kidding ourselves if we think that a shinny club in Manchester is suddenly going to magic masses of new supporters, we're wrong.
I know that Salford isn't actually in Manchester but, their ground is only a spit away from Old Trafford and as another poster has mentioned, despite a new ground and riding high in the league, they aren't exactly turning fans away.
To really get a new "brand" out there, it will take a number of years of serious investment and there still wouldn't be any guarantee of success.