Quote: Traffic "Hypothising again sorry, and not the best argument that people who add to the viewing audience only do so when the footballs not on.
I'm not anti Leeds by any stretch but I'm failing to see any proof that Sky would reduce a TV deal for hypothetical viewers who would watch the football team if forced to make a choice.'"
Those two Leeds Utd games in question got around 300k each, hardly a stretch to say 10-20% at a conservative guess (and not including fans who attended the game) would’ve watched the Leeds Rhinos match instead which would’ve made a good jump in figures.
The guys numbers are flawed from the start. To measure how many people watched England in the Cricket World Cup Final the other week would you use only Sky figures or combine them with those who watched on Channel 4? Not just Leeds either as he undersells Saints vs Wigan opener as it actually got 240k not the 180k or so he claimed. Just rubbish research from the guy. All he’s shown is the best watched match on Sky Sports Arena ONLY, however some games are on both Sky Sports Arena and Sky Sports Main Event. Then some are on both Sky Sports Arena and Sky Sports Mix. Some are just solely on Sky Sports Arena and those will get better numbers because their total isn’t spread across two channels.