Quote: Bullseye "I think there's definitely some mileage in giving clubs an incentive to sell tickets. If they had some initiative they could put together transport and accommodation packages and add in a bit of a margin too. Perhaps ask current or past players to act as ambassadors or escorts too. If the Bulls offered a package that included coach/rail travel, accommodation, transfer, maybe a meal in the evening and all the way through chance to chat to players or ex players then I'd be interested.
You could have a scaleable offer depending on how much people wanted to spend from a basic ticket to something a bit more special.
I think people have got too used to not going and need to be given a reason to go again. I'd also move it back to the end of April.'"
When the RFL still had a big network of development officers, they were doing exactly what you've described with community clubs; when I was involved, I organised several trips to the CC final and the GF, with tickets allocated by the RFL, which we only paid for after the fact, so no upfront expenditure was required - the more we sold, the cheaper they were, and the community club received a % of total sales revenue.
It was hardly rocket science - from a club with just one age group team, it was a fairly straightforward task to take 2-3 coachloads of people.
