FORUMS > The Virtual Terrace > Eddie Hearn meets the RFL |
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| I completely agree with the point Bramley makes around the clubs simply have to do more - far too many of them are content with their lot. Generally, if people are going to fall in love with the game and become long term supporters, they'll attach themselves to a club - so it's the clubs who have the best opportunity to entice people in. They simply do not do enough to broaden their horizons.
That being said, the RFL do also need to make vast improvements - the leadership from the top is pretty non-existent and the game just seems to bumble along aimlessly, trying out plenty of new gimmicks along the way looking for a silver bullet.
On the Hearns, and without going into too much detail, I can see the attraction - they've had good success with snooker, darts and boxing, but they are a different beast to a team sport, with a formal 'season'. They rely heavily on making 'events', which is much more difficult to do on a weekly basis. I could see that they would market the game well on the rivalries, but that would only work so far, as the teams play each other too often for it to work long term. In a different era their approach would have worked particularly well, where players spoke openly about what they thought of other teams/players (not the boring cliché standard answers all players/coaches now give to the media) and where players could go out and have a battle against each other (McDermott v Fieldon), but the way the sport is now, it wouldn't really work.
I can't see the Hearns being the solution - they'd want too much money (that just isn't available) or a stake in the game for their services, and their approach would only work so far. There are much more fundamental issues with the game that the Hearns would have no interest in sorting. Snazzy and clever marketing is required, but the long term success of the game requires a drains up approach - get more people playing and involved in the game at grass roots, across a wider spectrum of society - they are the long term supporters of the game.
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icons42da_files/5978-4369Kanaryali17-msnicons.gif Nil......Zip.....Nothing....ZERO....0:icons42da_files/5978-4369Kanaryali17-msnicons.gif |
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| Quote: Sir Kevin Sinfield "Comparing Super League and Premier League football is pointless.
Comparing Super League to League 1 or League 2 football is more realistic.
Bradford City sold season tickets for £149, sell general match tickets for £20 or £10 if you buy a flexi-membership @ £70.'"
Why is it pointless?
You are looking at top flight sport in this country.
We are advocates of a game which just about every RL fan would say is infinitely more exciting / eventful than football.
The season is MUCH shorter then the football season with regards to the number of games.
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| Look at the tv viewing figures the premier league gets. When Super League can match this, we can charge similar prices for match tickets and expect full stadiums. As things stand we can’t and it’s a pointless comparison. As I said League 1 or League 2 is a better comparison for Super League.
This year’s top viewed games:
Newcastle v Liverpool – 1.56million
Spurs v Chelsea – 1.29million
Manchester United v Everton – 1.271million
Manchester United v West Ham – 1.15million
Liverpool v Arsenal – 1.089million
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| Rugby league simply has to start appealing to people beyond the m62. Publicity attracts sponsorship which brings the money in. You can't blame sponsors for not wanting to pay to promote their product at rl games/clubs if it is mainly seen by fans local to the m62. I'd like to see expansion done properly. Not poorly thought out strategies that start clubs in areas miles from the heartland with insufficient funds to develop a team which challenge for honours,( because you are not going to attract new fans to a new team if they're struggling to compete) and in turn keep these new fans interested. Young fans in new areas should also be charged minimum prices with lots of schools getting free tickets on regular occasions to build future support.
Storm are the yardstick for bringing the sport(successfully) to areas that aren't traditional rl cities. They succeeded on the back of plenty of cash, good Publicity and nrl backing which in turn brought the club massive success on the pitch and kept their new fans interested. The bottom line is people want to be associated with a winning team, so to expand you have to make the team attractive to the area it's based in ( and stick to a location as London's permanent ground hopping hasn't helped their struggle to attract/keep fans).
Another fact that many fans need to take on board is that much as you like to call rl "the greatest game" the fact is in Britain( and globally) the majority don't agree with you. Saying it only makes us appear inward looking and arrogant and won't pull in footie fans etc. Why not promote it (and hold games on saturdays)in football areas etc in their close season as an option for sporting entertainment on their free Saturday's instead of trying to compete with a sport that is far richer and more popular.
I do wonder if partnerships with large football clubs with rich owners is the way to go. Rugby doesn't tear up pitches any more then footie so giving a football club extra income during their close season has to have some merit and would also add another string the clubs sporting bow.
There's an awful lot of other entertainments to compete with these days for similar prices to rugby league so I don't believe admission cost is a problem. It's image and promotion defo needs improving and I would like to see what Hearn could do as the current regime have failed and sold the sport short.
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| Quote: UllFC "Interview in the Express today rlhttps://www.express.co.uk/sport/othersport/926539/Eddie-Hearn-Rugby-Leaguerl
Seems talks have so far been around getting Hearn involved in promoting the Magic Weekend, Challenge Cup final and raising the profile of around half a dozen SL stars.
Makes sense to me. Both events have empty seats to fill and I can't see how a 'boost the crowd and you get commission' type deal can do any harm. The Challenge Cup final has seen its crowd decline while the Magic Weekend seems to have hit a plateau.'"
It’s getting the stars on QoS, on the news being interviewed in the sports section before big games, writing articles for newspapers, getting The Super League Show out of the graveyard times and in a prime time Sunday night slot before MOTD2, it’s getting the stars on the pitch at Premier League football grounds before big upcoming RL events...
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[b:3w2ur1db]Superleague Titles[/b:3w2ur1db]
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[quote="Budgiezilla":3w2ur1db]Surely it can only be a player from Catalans. Probably the best RL side I have ever witnessed in this season's comp.[/quote:3w2ur1db]: |
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| Quote: Willzay "You don't go to games full stop.'"
Really? What makes you say that?
Regards
King James
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